Episode 5: Pressure, Persistence & Profound Growth — Bradd Fisher
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Episode 5: Pressure, Persistence & Profound Growth — Bradd Fisher
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Bradd Fisher: The Tough Road to Business — Grit, Failure & Building What Lasts
Entrepreneurship isn’t built overnight — it’s forged through pressure, setbacks, and hard decisions.
In this episode of the Alpha Edge CEO Lounge, we sit down with Bradd Fisher, founder of Profound Technologies and formerly of RSD and ICD Systems, to unpack the real journey behind building a successful business. Bradd shares the challenges most founders don’t talk about — early failures, uncomfortable leadership moments, and the resilience required to keep moving forward when the road gets tough.
This conversation dives deep into what it truly takes to survive and scale in business: grit over talent, lessons learned the hard way, and why the toughest seasons often produce the strongest operators.
If you’re an entrepreneur, business owner, or someone considering taking the leap, this episode delivers raw insight, real perspective, and hard-earned wisdom from someone who’s lived it.
No hype. No shortcuts. Just the truth about the road to business.
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