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Digital Recruiter Podcast

Digital Recruiter Podcast

De : Digital Recruiter
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Welcome to the Digital Recruiter Podcast, where we dive deep into the recruiting world and share valuable insights and strategies for success in the digital landscape. Join our host, Clark Willcox, as he interviews industry experts, thought leaders, experienced recruiters, and agency owners to uncover what’s working, what’s not, and what’s on the horizon in the ever-evolving field of recruitment. Whether you’re a seasoned recruiter or just starting out, this podcast is your go-to resource for staying ahead of the curve and maximizing your recruiting efforts. Tune in and level up your recruitment game with us. For more information about us visit click on HERE ---＞ https://linktr.ee/thedigitalrecruiterCopyright 2023 All rights reserved. Direction Economie Management et direction Réussite personnelle
Épisodes
  • #127- Special Edition Series: Why Twelve People Matter More Than Twelve Thousand

    #127- Special Edition Series: Why Twelve People Matter More Than Twelve Thousand
    Jul 17 2026
    Episode Summary Clark Willcox pulls Ross Mayfield in front of the mic for an inside look at what's actually driving results on LinkedIn right now. Ross has spent five years as Director of Customer Success at Digital Recruiter, guiding over 300 recruiters through the content workshop, with results ranging from a $300K project win to a pipeline that made up 60% of one firm's revenue. The conversation starts with the trap of writing for other recruiters instead of hiring managers, and why the posts that get the most engagement are often the ones doing the least business development. Ross breaks down the math behind why lower impressions can mean a post is working exactly as intended, and Clark backs it up with real numbers from his own posts to prove it. They get into the fear of "giving away the farm," why specificity feels risky but filters for the right buyer, and how AI content falls flat when it's asked to write a LinkedIn post instead of being fed real expertise first. The second half covers a business development mistake costing recruiters signed agreements, the difference between calling out a pain point and shaming someone into buying, and why studying copywriting matters more than any business book on the shelf. For recruiters who are getting impressions but not inbound, or who are unsure whether AI is helping or hurting their content, this is the episode to start with. Ross's Bio Ross Mayfield is the Director of Customer Success at Digital Recruiter, where he's spent five years coaching recruiters, consultants, and B2B service providers on how to turn LinkedIn into a client-generating machine. He's guided 300+ recruiters through the Digital Recruiter content workshop, many reporting their first inbound job orders within weeks, and has coached clients to outcomes ranging from landing a $300K project to building a pipeline that accounted for 60% of a recruiting firm's revenue. Ross's philosophy is simple: most business owners are excellent at serving their clients but struggle to prove that to strangers on the internet. That's the gap he fills, through content strategy, outreach, and a results-tracking approach that takes the guesswork out of what's actually working on LinkedIn. Connect with Ross at https://www.linkedin.com/in/mayfieldrossw/ Check Out Our Sponsor at: https://signaturebackoffice.com/ For more information about Digital Recruiter, click HERE https://linktr.ee/thedigitalrecruiter Learn more about your ad choices. Visit megaphone.fm/adchoices
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    43 min
  • #126- One-Way Ticket to Bogota: Eric Tabone on 18 Years Building a Nearshore Recruiting Business

    #126- One-Way Ticket to Bogota: Eric Tabone on 18 Years Building a Nearshore Recruiting Business
    Jul 10 2026
    Episode Summary: What started as a post-graduation trip to Bogota in 2008 turned into 18 years abroad and three companies. Eric Tabone, Managing Director of Nearshore Business Solutions, joined Clark to break down what nearshore actually means, why the myths about Latin America are holding US companies back, and how recruiting agencies can use the LATAM talent pool to scale faster and smarter. Clark and Eric cover the full picture: the origin story of someone who arrived in Colombia not speaking a word of Spanish and built a career and family there; why hiring someone in Latin America is no more complicated than hiring across US state lines; how the cost math works; and what the AI operations role looks like inside a modern recruiting firm. The conversation also gets into the recruiter mindset: why ten targeted calls beat a hundred cold ones, why AI grammar is killing authenticity on LinkedIn, and how to think about content as a long game rather than a one-and-done exercise. For any recruiting agency owner wondering whether nearshore is right for their team, or trying to figure out how to scale without blowing up their overhead, this is the episode to start with. Eric's Bio Eric Tabone is the Managing Director of Nearshore Business Solutions, a firm that connects US companies with remote professionals across Latin America and the Caribbean. Originally from the Dallas-Fort Worth area, Eric moved to Bogota, Colombia in 2010 with no job and no Spanish, and never left. Eighteen years later, he has built three companies in the region and become what he calls the unofficial ambassador of Colombia to the world. Nearshore Business Solutions works with US businesses to source, recruit, and employ talent from Mexico to Argentina, including the Caribbean islands. The model helps companies scale faster and cut costs by as much as 70%, while giving LATAM professionals access to US-based roles that represent a genuine step up in their careers. Eric specializes in services, operations, AI, tech, and sales roles including SDRs and BDRs, and works closely with recruiting agencies looking to build out their teams or offer nearshore solutions to their own clients. Connect with Eric on LinkedIn: linkedin.com/in/ericrtabone Check Out Our Sponsor at: https://signaturebackoffice.com/ For more information about Digital Recruiter, click HERE⁠ https://linktr.ee/thedigitalrecruiter⁠ Learn more about your ad choices. Visit megaphone.fm/adchoices
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    40 min
  • #125- Creating Content that Converts to Placements

    #125- Creating Content that Converts to Placements
    Jun 5 2026
    Episode Summary Clark Wilcox and Ross Mayfield go internal for this one. Ross has been with Digital Recruiter since the beginning - Director of Marketing, Lead Coach, and the person behind the content strategy driving results for dozens of recruiting firm owners every month. This episode is a behind-the-scenes look at what's actually working on LinkedIn right now, and what most recruiters are still getting wrong. The conversation starts with the biggest misconception in AI-assisted content, writing it yourself and having AI clean it up, and why that approach produces generic content that blends into the feed. Ross breaks down why specificity is the single most important word in LinkedIn content right now, and Clark backs it up with real impression numbers from actual client posts to prove the point. They get into the awareness vs. conversion distinction that most recruiters miss entirely, why post length is the wrong thing to obsess over, and how one placement story can generate dozens of pieces of content if you know how to pull it apart. The second half covers lead magnets, the algorithm rewarding niche expertise, and why the full funnel - profile, content, outreach, personalised follow-up - still works when you stay disciplined about it. For recruiters who feel like they're running out of things to post, or posting consistently but not getting inbound from it, this is the episode to start with. Ross's Bio Ross Mayfield is the Director of Customer Success at Digital Recruiter, where he's spent five years coaching recruiters, consultants, and B2B service providers on how to turn LinkedIn into a client-generating machine. He's guided 300+ recruiters through the Digital Recruiter content workshop, many reporting their first inbound job orders within weeks, and has coached clients to outcomes ranging from landing a $300K project to building a pipeline that accounted for 60% of a recruiting firm's revenue. Ross's philosophy is simple: most business owners are excellent at serving their clients but struggle to prove that to strangers on the internet. That's the gap he fills, through content strategy, outreach, and a results-tracking approach that takes the guesswork out of what's actually working on LinkedIn. Connect with Ross at https://www.linkedin.com/in/mayfieldrossw/ Check Out Our Sponsor at: https://signaturebackoffice.com/For more information about Digital Recruiter, click HERE https://linktr.ee/thedigitalrecruiter Learn more about your ad choices. Visit megaphone.fm/adchoices
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    33 min
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