Couverture de Corporate Cringe - When Brands Try Too Hard

Corporate Cringe - When Brands Try Too Hard

Corporate Cringe - When Brands Try Too Hard

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 Episode One explores catastrophic corporate marketing failures where billion-dollar brands spectacularly misread the room. Aiko Sato dissects Pepsi's Kendall Jenner protest ad that tried to solve police brutality with soda, McDonald's exploitation of child grief to sell fish sandwiches, Burger King's International Women's Day sexism tweet, and Bud Light's disturbing "removing no from your vocabulary" campaign. From DiGiorno hijacking a domestic violence hashtag to Bloomingdale's joking about drugging friends, these disasters reveal corporate groupthink, desperate relevance-chasing, and fundamental disconnection from real culture. The episode examines why companies with unlimited resources keep making the same tone-deaf mistakes and what their failures reveal about how corporations actually view consumers.
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