The AI Accountability Episode: In 2026, trust is the most valuable currency in Commercial Photography. Jay Peterson from Evoto AI joins us for an exclusive, candid discussion about a controversial project that nearly broke that trust with the professional community.
• The SEO "Head Generation" Misstep: We lead with the exclusive story of a project that "slipped through the cracks"why it was pulled, what the organisation learned, and why they’ve committed to never letting it happen again.
• The Efficiency Revolution: Discover the "Edit One to Edit All" system that distils complex manual retouching like frequency separation and dodging and burning into simple, intentional decisions.
• The 36-Hour Delivery Secret: We investigate a new "Instant Capture" workflow that could allow you to shoot, cull, and deliver fully retouched galleries in real-time.⁠⁠⁠Download the free guide to Marketing and Creativity here

The Foot in Both Camps: In 2026, the creative industry is split between the demand for total authenticity and the need for AI efficiency. Giles Christopher reveals how he carves out a "narrow channel" to meet client needs without compromising his professional ethics.

• The High-End Access Gap: Discover how AI is lowering the barrier to entry for complex, CGI-style results, making high-budget looks accessible for seasonal commercial projects.

• The "Mixed Reality" Formula: We explore Giles’s specific workflow for combining physical assets with machine intelligence, and why this particular "hybrid" approach is the secret to maintaining both your soul and your profit margins.

• Combatting the Influencer Threat: Learn how to stay relevant in a market that prioritises quantity, and why "polishing" your work with AI is a defence against the race to the bottom.

⁠⁠⁠Download the free guide to Marketing and Creativity here

The Efficiency Layer: Most photographers didn't start their business to spend hours on spreadsheets and emails. As we continue The AI Revolution, Sam reveals how to hand over the most tedious parts of your business to an AI assistant—without losing your professional "voice."

• The 30-Second Quote: We discuss a specific technique for generating high-detail, branded quotes almost instantly—and why your first attempt will likely fail without one crucial setup step.

• The "Perfect Memory" Bot: Discover how to ensure you never forget a client detail again, even months after a call, using a tool that lives inside your meetings.

• Decoding the Numbers: Learn how to turn a mountain of confusing social media and website data into a clear marketing roadmap, even if you hate spreadsheets.

⁠⁠⁠Download the free guide to Marketing and Creativity here