Celebrating milestones as an entrepreneur can be difficult when you're trying to navigate a tough time or just busy serving your clients. In this episode, Melissa sits down with the President of Solo PR Pro, Karen Swim, to discuss how to leverage milestones as a business owner, the enduring spirit of solopreneurs, and how to take care of your well-being while leading the way in public relations.

About Karen:

Karen Swim, APR, is an accredited public relations professional, speaker, podcaster, author, and champion of independent by choice workers. She is the Founder of Words For Hire, a B2B, Technology and Healthcare PR and Marketing agency and the President of Solo PR Pro, a membership organization for independents and microagencies. In 2024, she also co-founded Data+PR, a collaborative with BlueRun PR that focuses on storytelling through data.

Follow Karen on LinkedIn and Instagram

Topics covered:

• Karen's milestone moments

• About the Solo PR Pro community

• What inspires Karen to lead her community

• Navigating uncertain times as a Solo PR Pro

• Leveraging milestone moments

• How to stop underestimating yourself

Resources mentioned:

• Words for Hire

• Solo PR Pro

• "Latinas in Public Relations: Shaping Communications, Communities, and Culture"

• "Smart Talk: Public Relations Essentials All Pros Should Know"

• MVW Communications