EV adoption may be slower than hopes, but the manufacturing map is being redrawn in real time. I sit down with ALL Circuits CEO Bruno Racault to unpack how a DBG–ALL Circuits alliance is positioning a global EMS player to serve fast-growing demand in automotive electronics and data center hardware—while navigating supply gaps, policy twists, and a customer base that wants local build options without sacrificing cost or quality.

Bruno breaks down Europe's move to roughly 50% hybrid and EV sales, the implications for power electronics and 800-volt systems, and the uncomfortable truth that not all components in global channels meet automotive standards. We talk through how a combined footprint spanning Europe, North Africa, the Americas, China, India, and Vietnam enables continent-level builds, access to competitive equipment, and smarter sourcing—paired with strict qualification to keep reliability high. He also shares why legacy thermal customers pose a butterfly-effect risk, and how new relationships with Chinese EV makers entering Europe could reshape program pipelines.

Beyond EVs, we dive into the surge in AI and data center infrastructure, from high-layer count boards to thermal and power distribution challenges. The competitive field is widening as hyperscalers and major EMS firms jostle for position, creating openings for agile manufacturers who can pivot between sectors without losing yield or control. Bruno is candid about the limits of forecasting in a world of tariffs and shifting incentives, arguing for a design-for-agility approach: standardized lines, fast recipe swaps, robust MES, and a decisive bet on automation and AI in the factory to raise quality, speed, and transparency.

If you’re tracking where EMS value is heading—direct OEM relationships, IP protection at the line, smarter global sourcing, and truly regionalized manufacturing—this conversation maps the terrain and the trade-offs. Subscribe, share with a colleague who’s wrestling with EV or AI hardware strategy, and leave a review with your biggest 2026 wildcard.

EMS@C-Level is hosted by global inspection leaders Koh Young (https://www.kohyoung.com) and Global Electronics Association (https://www.electronics.org)

You can see video versions of all of the EMS@C-Level pods on our YouTube playlist.