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builders from business.com

builders from business.com

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Welcome to builders — where John Busby interviews business leaders, changemakers and investors on scaling your business, navigating your career and building great brands. Guests include the co-inventor of Siri, the first business leader of Xbox, and first-time startup CEOs. At builders you'll get insights from others to apply to your own business or career. Subscribe today — for whatever business you're building. This is builders from business.com.Copyright John Busby Direction Economie Management et direction Marketing et ventes Réussite personnelle
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    Épisodes
    • America’s Nuclear Energy Opportunity with Kevin Kong, CEO of Everstar
      Feb 24 2026
      On this episode of the builders podcast, John Busby sits down with Kevin Kong, CEO and founder of Everstar, to discuss the critical role nuclear energy plays in addressing the global energy crisis. As energy demand surges driven in part by AI and data center growth, Kevin explains why nuclear is becoming a key part of the clean energy equation and what must change for the U.S. to scale safely and efficiently. He shares how regulatory complexity, documentation burdens, and industry knowledge loss have slowed nuclear development, and how Everstar is modernizing workflows to accelerate site qualification, permitting, and project timelines. Kevin also reflects on his journey from engineer to entrepreneur and why first principles thinking, confidence, and culture building are essential for tackling massive infrastructure challenges.

      Kevin and John discuss:
      01:10 – The current energy crisis and nuclear’s role in meeting rising demand
      05:35 – Nuclear energy’s potential and global comparisons (U.S. vs. China)
      07:28 – Everstar’s mission to streamline nuclear project workflows
      12:44 – Kevin’s personal journey into the nuclear sector
      21:36 – How engineering skills translate into entrepreneurial success
      25:27 – Building culture while scaling an energy-focused startup

      Thanks for listening, and if you liked this episode, be sure to share it with someone you want to see leveled-up with you. 🚀

      👉 Check out Everstar’s website: Accelerating Nuclear with AI | Everstar🚀

      Join business.com+: https://bit.ly/business-com-plus

      Business.com+ is a free membership program for SMBs that takes the pain out of choosing new business services with 1:1 help from an advisor + exclusive deals on top solutions.

      🎧 Listen and subscribe to the builders podcast:
      https://plinkhq.com/i/1608075598?to=page

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      31 min
    • Upgrading your AirBnB with Jordan McDonough of Somerled Designs
      Feb 17 2026
      On this episode of the builders podcast, John Busby sits down with Jordan McDonough, co-founder of Somerled Designs, to discuss how interior design has become a critical business strategy in today’s competitive short-term rental market. Jordan shares why design is no longer optional for Airbnb owners and how guest expectations, market research, and intentional experiences drive bookings and ROI.Jordan also shares the story behind Somerled Designs, from spotting a gap in the STR market to scaling a 100% remote service-based business, and explains how understanding your target audience, amenities, and systems fuels both property performance and company growth.

      Jordan and John discuss:
      02:55 – Designing for differentiation in a crowded market
      07:52 – The origin story of Somerled Designs
      12:21 – The process of working with STR clients
      19:06 – Scaling a service-based business
      22:32 – Building and maintaining a remote work culture


      Thanks for listening, and if you liked this episode, be sure to share it with someone you want to see leveled-up with you. 🚀

      👉 Explore more of Somerland Designs: Somerled Designs - Specializing in Vacation Rentals

      🚀 Join business.com+: https://bit.ly/business-com-plus
      Business.com+ is a free membership program for SMBs that takes the pain out of choosing new business services with 1:1 help from an advisor + exclusive deals on top solutions.


      🎧 Listen and subscribe to the builders podcast:
      https://plinkhq.com/i/1608075598?to=page


      📺 Watch more from the builders podcast:
      https://www.youtube.com/@builderspodcast
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      29 min
    • The Importance of Delegation in Scaling Businesses - with Atiba de Souza
      Jan 27 2026
      On this episode of the builders podcast, John Busby sits down with Atiba de Souza, entrepreneur, marketing expert, and author of The Delegation Trap, to talk about what matters most in marketing in 2026 and beyond. Atiba explains how moments of truth in the buyer journey have changed, why human connection and community are winning in B2B, and why video is now central to search and engagement. The conversation also explores Atiba’s 30 year business journey, including launching a search engine before Google, the thinking behind turning doers into thinkers through better delegation, and the cultural and practical benefits of living and working in the Philippines.

      Atiba and John discuss:
      00:45 – Atiba’s background and focus on modern marketing
      03:37 – Moments of truth and the role of community in B2B
      07:40 – The rise of video marketing and video search
      14:33 – Atiba’s journey from search engines to video strategy
      21:47 – The Delegation Trap and the CASE method
      32:27 – Living and working in the Philippines


      Thanks for listening, and if you liked this episode, be sure to share it with someone you want to see leveled-up with you. 🚀

      👉 Explore Atiba de Souza’s book, The Delegation Gap: https://thedelegationtrap.com/

      🚀 Join business.com+: https://bit.ly/business-com-plus
      Business.com+ is a free membership program for SMBs that takes the pain out of choosing new business services with 1:1 help from an advisor + exclusive deals on top solutions.


      🎧 Listen and subscribe to the builders podcast: https://plinkhq.com/i/1608075598?to=page

      📺 Watch more from the builders podcast: https://www.youtube.com/@builderspodcast
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      37 min
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