• Brandbuilding For Complete Marketing Takeover with Mark Schaefer

  • Mar 20 2023
  • Durée : 43 min
  • Podcast
Couverture de Brandbuilding For Complete Marketing Takeover with Mark Schaefer

Brandbuilding For Complete Marketing Takeover with Mark Schaefer

  • Résumé

  • Mark Schaefer is a globally recognized keynote speaker, educator, business consultant, and author. His blog {grow} is hailed as one of the top marketing blogs in the world.

    Join Total Domination here⁠ Mark has worked in global sales, PR, and marketing positions for more than 30 years and provides consulting services as Executive Director of Schaefer Marketing Solutions.

    Mark has advanced degrees in marketing and organizational development; holds seven patents, and is a faculty member of the graduate studies program at Rutgers University. For three years, Mark studied under the late Peter Drucker (a world-renowned consultant and author, known as the founder of modern management).

    He is one of the world’s most popular business-related keynote speakers, taking the stage at some of the largest industry and corporate conferences including SXSW, Dell World, the American Bar Association Annual Conference, and many others. He has spoken in 35 different countries.

    Mark is also well-known for developing corporate marketing strategies and marketing workshops. His clients range from successful start-ups to global brands such as Adidas, Johnson & Johnson, GE Life Sciences, Pfizer, The U.S. Air Force, and the UK Government.

    Mark is the bestselling author of nine books:

    • Cumulative Advantage: How to Build Momentum for your Ideas, Business, and Life Against All Odds — Mark’s latest book explores the art and science of momentum
    • Marketing Rebellion: The Most Human Company Wins — Visionary book hit number one on Amazon in both “marketing” and “advertising.”
    • KNOWN: How to Build and Unleash Your Personal Brand in the Digital Age — World’s number one book on personal branding
    • The Content Code — Named one of the top five marketing books of the year by INC Magazine.
    • Social Media Explained — Essential primer on social media marketing
    • Return on Influence — First book ever written on influencer marketing. Named to the elite list of top academic titles of the year by the American Library Association, which declared it an “essential” and “pathfinding” book.
    • Born to Blog — All-time bestselling book on blogging!
    • LESSONS — Collection of essential essays on embracing chaos
    • The Tao of Twitter – Best-selling book on Twitter in the world.

    Mark’s books have been used as textbooks at more than 70 universities, have been translated into 14 languages, and can be found in more than 750 libraries worldwide.

    He is the founder and co-host of The Marketing Companion, one of the top 10 marketing podcasts on iTunes. The show has been downloaded more than 1.5 million times.

    Mark is also a popular and entertaining commentator and has appeared on many national television shows and periodicals including the Wall Street Journal, Wired, The New York Times, CNN, National Public Radio, CNBC, the BBC, and the CBS NEWS. He is a regular contributing columnist to The Harvard Business Review.

    --- Send in a voice message: https://podcasters.spotify.com/pod/show/alex4968/message
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