Épisodes

  • Competition Tracking in AdWords campaigns : The thing that companies DON'T end up doing.
    Jan 25 2020

    Do you need to do competitor analysis for PPC? YES! Find out how - plus when, why, who your competitors are, what tools to use for competitive analysis and more in this podcast.


    Find out where you are in your SEO Efforts - Check your Automation Quotient

    If you want to make a shortlist of the best tools for SEO, head to this very handy ready reckoner

    If you need any support, feel free to choose from one of our packages


    If you want to join our podcast, mail us on outreach@web-stepup.com

    Hosted on Acast. See acast.com/privacy for more information.

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    9 min
  • Smart Bidding in Google Adwords: Drastically Cut Down your Bid Management Time
    Jan 23 2020

    Smart Bidding is a subset of automated bid strategies that use machine learning to optimize for conversions or conversion value in each and every auction—a feature known as “auction-time bidding”. Target CPA, Target ROAS, Maximize Conversions, and Enhanced CPC (ECPC) are all Smart Bidding strategies. Know more about our podcast.


    Find out where you are in your SEO Efforts - Check your Automation Quotient

    If you want to make a shortlist of the best tools for SEO, head to this very handy ready reckoner

    If you need any support, feel free to choose from one of our packages


    If you want to join our podcast, mail us on outreach@web-stepup.com

    Hosted on Acast. See acast.com/privacy for more information.

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    9 min
  • Responsive and Dynamic Search Ads. Automate your Ad Testing
    Jan 21 2020

    Out of all the changes in Google Ads in the past year, the introduction of Responsive Search Ads was one of the most exciting. Similar to Dynamic Search Ads, these new ads dynamically respond to user search queries, allowing Google Ads to offer customized versions of your ad depending on the user's needs. Find out more on our podcast.


    Find out where you are in your SEO Efforts - Check your Automation Quotient

    If you want to make a shortlist of the best tools for SEO, head to this very handy ready reckoner

    If you need any support, feel free to choose from one of our packages


    If you want to join our podcast, mail us on outreach@web-stepup.com


    Hosted on Acast. See acast.com/privacy for more information.

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    8 min
  • Voice SEO
    Jan 17 2020

    With more and more people using mobile devices to search, people often find it's easier to use their voice to search instead of typing on tiny screens. These means do SEO professionals need to start thinking about content and SEO things differently?


    Find out where you are in your SEO Efforts - Check your Automation Quotient

    If you want to make a shortlist of the best tools for SEO, head to this very handy ready reckoner

    If you need any support, feel free to choose from one of our packages

    Hosted on Acast. See acast.com/privacy for more information.

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    7 min
  • AI in SEO. What is that all about?
    Jan 16 2020

    AI in SEO helps improve your current SEO strategy by discovering opportunities, like related keywords. Its algorithms, as well as speed, help businesses expedite the process and enhance the accuracy of keyword research, competitor analysis, search intent research, and more.


    Find out where you are in your SEO Efforts - Check your Automation Quotient

    If you want to make a shortlist of the best tools for SEO, head to this very handy ready reckoner

    If you need any support, feel free to choose from one of our packages

    Hosted on Acast. See acast.com/privacy for more information.

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    5 min
  • Capturing user intent how does one actually do it?
    Jan 15 2020

    In Episode#02 learn about user search intent, How intent relates to the content you produce, and How to optimize search intent and be the first one in front of user's query.


    Find out where you are in your SEO Efforts - Check your Automation Quotient

    If you want to make a shortlist of the best tools for SEO, head to this very handy ready reckoner

    If you need any support, feel free to choose from one of our packages

    Hosted on Acast. See acast.com/privacy for more information.

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    6 min
  • Do I need to spend time doing this link building stuff?
    Jan 14 2020

    Is spending time on backlinks is really worth? Our answer is, right kind of backlinking will do. Get to know smart ways of doing backlinking in just 3 simple ways.




    Find out where you are in your SEO Efforts - Check your Automation Quotient

    If you want to make a shortlist of the best tools for SEO, head to this very handy ready reckoner

    If you need any support, feel free to choose from one of our packages

    Hosted on Acast. See acast.com/privacy for more information.

    Afficher plus Afficher moins
    4 min