Épisodes

  • Building West Michigan: Growth, Innovation, and Opportunity with Tim Mroz
    Dec 18 2024

    In this episode of Beyond the Transaction, Maria Kauffman sits down with Tim Mroz, Senior Vice President of The Right Place, to explore the incredible growth and transformation of West Michigan. From thriving downtown developments to exciting projects like the new amphitheater and soccer stadium, Tim shares insights into how The Right Place is driving innovation and creating opportunities across the region.

    Tim also discusses the challenges of balancing development with preserving neighborhood character, as well as the role of collaboration in making projects successful. Whether you’re a real estate professional or just passionate about community growth, this episode highlights the vision and dedication shaping the future of West Michigan.

    Tune in to learn how The Right Place is helping make West Michigan a vibrant place to live, work, and thrive. Don’t forget to subscribe, rate, and share!

    Brought to you by: Berkshire Hathaway HomeServices Michigan Real Estate, Northern Indiana Real Estate, Tomie Raines Realtors®, Executive Realty.

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    43 min
  • The Art of Storytelling
    Dec 6 2024

    In this episode of Beyond the Transaction, host Maria Kauffman connects with two master storytellers—Tim Baumgardner and Mario Passera—to explore how great stories can move people, inspire trust, and create lasting connections. With backgrounds in marketing, film, and content creation, Tim and Mario share their personal journeys, favorite storytelling moments, and practical tips for weaving authentic narratives into your business.

    From childhood memories that sparked their creativity to real-life branding examples that make an impact, this conversation is both insightful and down-to-earth. Tim and Mario discuss the power of putting your audience at the heart of the story, why authenticity always wins, and how small tweaks in how you tell your story can make all the difference.

    Whether you’re a real estate agent looking to better connect with clients or just someone who loves a good story, this episode is packed with inspiration and practical advice you can use right away.

    Listen in and learn how to bring your unique story to life. Don’t forget to subscribe, rate, and share!

    Brought to you by: Berkshire Hathaway HomeServices Michigan Real Estate, Northern Indiana Real Estate, Tomie Raines Realtors®, Executive Realty.

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    56 min
  • Beyond the Marriage Contract: Building a Winning Real Estate Team Together
    Nov 20 2024

    In this heartfelt episode of Beyond the Transaction, host Maria Kauffman sits down with two real estate power couples who share the challenges and triumphs of building a business together while growing their marriage. They reveal the secrets behind their success, the lessons learned from working side-by-side, and how they’ve navigated everything from differing opinions to balancing work and family life.

    One couple shares their game-changing realization: “We realized we’d hit our goals a lot faster if we worked together as a team. Once we embraced that, we became the number one team in our company for 14 out of 15 years.”

    Whether you’re a married duo or simply intrigued by the unique dynamics of couples in real estate, this episode is packed with valuable insights on teamwork, communication, and building a business that thrives.

    Tune in to hear inspiring stories, practical advice, and a whole lot of heart. Don’t forget to follow, rate, and share to keep these meaningful conversations going!

    Brought to you by: Berkshire Hathaway HomeServices Michigan Real Estate, Northern Indiana Real Estate, Tomie Raines Realtors®, Executive Realty.

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    1 h et 9 min
  • Beyond Bias: Championing Fair Housing and Inclusivity in Real Estate
    Nov 6 2024

    In this eye-opening episode of Beyond the Transaction, host Maria Kauffman talks with two passionate advocates for fair housing—Liz Keegan from the Fair Housing Center of West Michigan and Carrie Vos from Midwest Properties ERA. They dive into the real-world challenges of fair housing, how inclusivity impacts the market, and why DEI (Diversity, Equity, and Inclusion) is a game-changer for real estate. Liz shares impactful stories from her years of fighting for racial justice, while Carrie explains her commitment to leveling the playing field for first-time homebuyers. The conversation covers everything from hidden biases and appraisal disparities to why ongoing education for real estate pros is crucial. If you're ready to make a difference in your community and want to learn how fair housing practices uplift everyone, this episode is a must-listen. You’ll walk away with practical tips and a deeper understanding of how real estate can—and should—be more inclusive. Join us for this inspiring and practical discussion. Remember to follow, rate, and share to spread awareness and help drive positive change. Brought to you by: Berkshire Hathaway HomeServices Michigan Real Estate, Northern Indiana Real Estate, Tomie Raines Realtors®, Executive Realty.

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    46 min
  • Instagram All-Stars: Real Estate Success Through Social Media
    Oct 16 2024

    In this episode of Beyond the Transaction, host Maria Kauffman sits down with three incredible real estate agents—Jessica Cech, Rachel Shaw, and Kellie Kalish—to dive deep into their social media success stories. As Instagram All-Stars, these women share how they’ve turned their Instagram presence into a powerful tool for growing their real estate business. From creative video content to engaging with clients authentically, these agents reveal their secrets to building trust, staying top-of-mind, and converting followers into clients. Tune in for insights on leveraging social media to boost your real estate career and learn how to stay true to yourself while standing out in a competitive market.

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    52 min
  • Till Death Do Us Part - Real Estate Partnerships
    Sep 25 2024

    In this episode of Beyond the Transaction, we explore the dynamics of real estate partnerships with some of the industry’s top-performing teams. Maria, Jen, Steve, Erin, Jodi, and Rachel share their personal stories—from starting as solo agents to forming successful business partnerships that have stood the test of time.

    Listen in as they discuss how they’ve tackled shared responsibilities, built trust, and handled conflicts while managing thriving real estate careers. You’ll hear firsthand how they balance client relationships, workloads, and the unique challenges of working together. If you're considering a partnership or looking to strengthen an existing one, this episode provides invaluable lessons on how these teams stay successful in the ever-evolving real estate world.

    Brought to you by: Berkshire Hathaway HomeServices Michigan Real Estate, Northern Indiana Real Estate, Tomie Raines Realtors®, Executive Realty

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    1 h et 8 min
  • Tech-Driven Real Estate: The AI Evolution
    Aug 21 2024

    In this episode of "Beyond the Transaction," host Maria dives deep into the intersection of technology and real estate with special guests Rajeev Sajja, SVP of Digital Marketing and Innovation at Berkshire Hathaway HomeServices Fox & Roach Realtors, and Kevin Swanson, Marketing Manager at Berkshire Hathaway HomeServices Michigan and Indiana Real Estate. The conversation spans the latest trends in AI, how agents can leverage these tools to enhance their business, and what the future holds for tech in the real estate industry. From the power of CRM systems to the emerging role of virtual reality, this episode offers valuable insights for any agent looking to stay ahead of the curve. Tune in to discover how embracing AI can not only streamline your workflow but also deepen client relationships in this rapidly evolving landscape.

    Brought to you by: Berkshire Hathaway HomeServices Michigan Real Estate, Northern Indiana Real Estate, Tomie Raines Realtors®, Executive Realty

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    44 min
  • Female Voices in Marketing: Culture, Brand, and Generational Shifts
    Jul 25 2024

    In this special all-women episode of Beyond the Transaction, host Maria Kauffman brings together three dynamic professionals to discuss the intersection of culture, brand, and generational shifts in the business world. Amber Gray, Design Operations Manager at Industry Drive, Anne Drummond, Vice President of Marketing at Advance Local, and Tonia Butterworth, Executive Coach and Owner at InUnity Leadership, share their unique perspectives and experiences.

    Join us as we explore how company cultures evolve, the challenges of maintaining brand authenticity, and the profound impact of generational differences on marketing strategies. From heartfelt stories of family businesses to the importance of diversity in the workplace, this episode offers a rich conversation on the power of empathetic and inclusive marketing.

    The discussion also touches on how iconic brands like Apple, Nike, and Target have mastered cultural touchpoints, and the role of AI in shaping future marketing landscapes. Plus, don’t miss a deep dive into the cultural phenomenon surrounding Taylor Swift, the Barbie movie, and their influence on modern branding.

    Tune in for an engaging and insightful dialogue that celebrates the female perspective in marketing and leadership.

    Brought to you by: Berkshire Hathaway HomeServices Michigan Real Estate, Northern Indiana Real Estate, Tomie Raines Realtors®, Executive Realty

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    57 min