Épisodes

  • TEASER PREVIEW for ”Biohacking & the Business of Biohacking” Episode, with Elias Arjan, BioHacking Expert, Business Brain LLC
    Oct 17 2021

    Find the FULL EPISODE on this Channel or at BernieChats.com

    Biohacking & the Business of Biohacking - Bernie Chats with Elias Arjan, BioHacking Expert, Business Brain LLC, discussing what is biohacking, the biohacking industry, a deep dive into several aspects of biohacking business opportunities and considerations for marketing your biohacking business, the importance of and how to get medical certification, biohacking franchises, startup incubators, as well as identifying your target market including Elias' 4 categories of biohacking consumers and the Innovation adoption curve.

    Tags:

    #mindfulness #Biohacking #HighIntensityIntervalTraining #HITTraining #HealthOptimization #Mitochondria #mitophagy #InnovationAdoptionCurve #EarlyAdopters #EvidenceBasedBiohacking #biohackingbusiness #biohackingproducts #biohackingservices #Intermittent #fasting #ketosis #ketonesupplements #StartupHealth #ScaleHealth #bioScienceLA #PeakBrainLA #Osteostrong #UpgradeLabs #BioStrap #EliasArjan #biohackingcovid #biohacking #fitness #fitnesstraining #biohackweight

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    1 min
  • Biohacking & the Business of Biohacking - with Elias Arjan, BioHacking Expert, Business Brain LLC
    Oct 16 2021
    Biohacking & the Business of Biohacking - Bernie Chats with Elias Arjan, BioHacking Expert, Business Brain LLC, discussing what is biohacking, the biohacking industry, a deep dive into several aspects of biohacking business opportunities and considerations for marketing your biohacking business, the importance of and how to get medical certification, biohacking franchises, startup incubators, as well as identifying your target market including Elias' 4 categories of biohacking consumers and the Innovation adoption curve. TIMELINE: 0:00 overview 0:24 Introduction 0:55 Content Elias produces / How Athletes Train / Fitness & Exercise Physiology 3:17 What is Biohacking? 6:28 High Intensity Interval Training 6:47 “Health Optimization” as an alternative term to Biohacking 7:02 - 4 categories of biohackers 9:54 - Mitochondria & mitophagy 11:02 - Innovation Adoption Curve / Innovators & Early Adopters 13:00 the business of biohacking and marketing agency research on biohacking trends 14:02 - The chasm “crossing the chasm” 14:41 - Will the Biohacking term stick? 15:11 - the 5th category, the extreme / original biohackers 16:19 - Target marketing Biohacking, or drilling down on your ideal client 19:52 - Evidence Based Biohacking and Biohacking being coopted by extreme phsudoscience marketers 20:34 - Targeting your product to different segments Evidence based biohacking 21:03 - How consumers and find the evidence & how businesses can add the evidence to their biohacking business, products and services 23:40 - Intermittent fasting, ketosis, ketone supplements and ketones breath meter 24:19 - How biohacking businesses can do their own efficacy testing and benchmarking 24:28 - Should you do your own testing or outsource it our to a service like BioStrap Labs 25:35 - How large is the Wellness Industry? How does biohacking measure as part of the Wellness Industry? 26:09 - Mckinsey and Company Report on BioHacking (1st mention) 26:42 - How has COVID affected the biohacking market and increased demand leading to a serge in biohacking 27:56 - Anti-fragility as a tool for COVID survival and more 28:08 - Navy Seals 31:55 - Getting to market faster leveraging Medical Device Certifications and choosing strategy 32:15 - making false claims like improved immune function 33:27 - What kinds of Medical Device Certifications do biohacking businesses and wellness businesses need for their products and services? 35:14 - biohacking market entry - raising capital for your biohacking business and getting FDA clearance 37:03 - finding a professional to help you get Medical Certification 37:20 - Startup Incubators to grow your biohacking business - #StartupHealth #ScaleHealth #bioScienceLA #thefoundersinstitute 38:45 - Steps for Established Businesses or Franchises - Visionary stage and being matched with partner 40:58 - Franchising Biohacking Business Models & Developing a Biohacking products and services 42:43 - Franchising Biohacking Business Models Opportunities for territories 44:07 - Next Health 44:35 - Red Light Therapy Photobiomodulation / Anti-aging / Medispas / Functional Medicine 45:35 - Business Models adding on to your existing business 48:16 - Back to the McKinsey Study 50:45 - Spermidine Life from Longevity Life & replacing resveratrol 51:39 - Sleep - the importance of sleep and sleep optimization & #BioStrap to track sleep patterns 53:50 - Mindfulness 55:08 - Peak Brain L.A. #PeakBrainLA 56:12 - Virtual Neuro-feedback model 56:58 - #Osteostrong - bone density development - antigenic loading 57:50 - #UpgradeLabs 58:50 - #Restore fitness recovery centres biohacking franchise model 1:02:47 - #BusinessBrain 1:03:22 - How to handle dissatisfied biohacking consumers who feel they didn’t get the results they wanted; N=1 and understanding efficacy Managing biohacking consumer expectations 1:09:04 - When is it a good time to get into the Biohacking business How much of a runway should you have ? 1:09:42 - What length of financial runway should you have for your biohacking business 1:11:12 - Supply Chains 1:13:00 - Who are the target consumers for biohacking services? 1:14:41 - what’s the best was to get exposure to consumers for your biohacking products and services 1:15:27 - target marketing - reverse engineering for profitability and identifying sales channels - referral source, influencers, general public 1:16:15 - pinpointing your target market's persona 1:20:00 - Dental Industry and Teeth Whitening analogy 1:21:07 - Elias pivoting to Business Brain 1:23:15 - How to contact Elias 1:23:48 - Elias’ philanthropy and bio 1:24:54 - Outro discussion Mckinsey Report on the biohacking industry: https://www.mckinsey.com/industries/consumer-packaged-goods/our-insights/feeling-good-the-future-of-the-1-5-trillion-wellness-market Get in contact with Elias at: https://www.linkedin.com/in/eliasarjan/ https://www.eliasarjan.com/ Also check out the Webinar series Elias is working on called ...
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    1 h et 26 min
  • PREVIEW CLIPS - Of Russia, A Year Inside - Bernie Chats with Brent Antonson, Literary Travel Writer
    Sep 18 2021

    Here is the FULL EPISODE:

    https://podcasts.apple.com/ca/podcast/of-russia-a-year-inside-bernie-chats-with/id1552638052?i=1000535453389

    Of Russia, A Year Inside - Bernie Chats with "Not So Typical Tourist" Brent Antonson

    Take a journey through the early days of post-Soviet Russia as Brent recounts tales of Trains, Travel, Teaching & Torture and his time teaching ESL at a university in Voronezh, Russia!

    Take a historical trip to Russia as Bernie Chats with "Not So Typical Tourist" Brent Antonson about his adventures and his 2008 book entitled "Of Russia, A Year Inside" Brent "Brant" Antonson has seen a Russia few foreigners have.

    Indeed, few Russians. This young Canadian ventured to Voronezh, eleven hours south of Moscow by train, to spend a year inside a country torn by strife, fresh into a new century, and struggling with the clash between history and future.

    Tasked with teaching English to students at one university, and then a second, his story is riddled with romance and deception and punctuated with near disaster and disappointment. Antonson's candour and insights set Russia on the edge of failure and achievement – much like the students, he educated, filled with a dash of hope and a lump of fear.

    His wit did as much to get him in trouble as it did to keep him out of it.

    Get the Book: https://www.amazon.ca/Russia-Year-Inside-Brant-Antonson/dp/1425180493 Get more Bernie Chats videos at BenrieChats.com

    See the video version (slightly shorter): https://youtu.be/p4PLm_IReoI

    Get the Podcast version on iTunes

    Hashag: #notsotypicaltourist

    #russia #traveL #notsotypicaltourist #brentantonson #berniechats, #TransSiberianRailway, #TrainTravel, #ESLTeachers #RussianTorture #RussiaTorture,Trains Russia, #RussiaBook #BookofRussia #NewRussians #ForeignersinRussia #Voronezh #VoronezhRussia #MoscowTrain #RussiaTrains #RussiaTourism #ESLRussia, #RussianPolice, #OhthoseRussians #Duma #дума, #Россия, #RedSquare, #Stalin, #Putin, #RickAntonson, #vrn, #voronezhgorod, #vrninsta, #voronezhlife, #RussianChurches

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    1 min
  • Of Russia, A Year Inside - Bernie Chats with Brent Antonson, Literary Travel Writer
    Sep 16 2021

    Of Russia, A Year Inside - Bernie Chats with "Not So Typical Tourist" Brent Antonson

    Take a journey through the early days of post-Soviet Russia as Brent recounts tales of Trains, Travel, Teaching & Torture and his time teaching ESL at a university in Voronezh, Russia!

    Take a historical trip to Russia as Bernie Chats with "Not So Typical Tourist" Brent Antonson about his adventures and his 2008 book entitled "Of Russia, A Year Inside" Brent "Brant" Antonson has seen a Russia few foreigners have.

    Indeed, few Russians. This young Canadian ventured to Voronezh, eleven hours south of Moscow by train, to spend a year inside a country torn by strife, fresh into a new century, and struggling with the clash between history and future.

    Tasked with teaching English to students at one university, and then a second, his story is riddled with romance and deception and punctuated with near disaster and disappointment. Antonson's candour and insights set Russia on the edge of failure and achievement – much like the students, he educated, filled with a dash of hope and a lump of fear.

    His wit did as much to get him in trouble as it did to keep him out of it.

    Get the Book: https://www.amazon.ca/Russia-Year-Inside-Brant-Antonson/dp/1425180493 Get more Bernie Chats videos at BenrieChats.com

    See the video version (slightly shorter): https://youtu.be/p4PLm_IReoI

    Get the Podcast version on iTunes

    Hashag: #notsotypicaltourist

    #russia #traveL #notsotypicaltourist #brentantonson #berniechats, #TransSiberianRailway, #TrainTravel, #ESLTeachers #RussianTorture #RussiaTorture,Trains Russia, #RussiaBook #BookofRussia #NewRussians #ForeignersinRussia #Voronezh #VoronezhRussia #MoscowTrain #RussiaTrains #RussiaTourism #ESLRussia, #RussianPolice, #OhthoseRussians #Duma #дума, #Россия, #RedSquare, #Stalin, #Putin, #RickAntonson, #vrn, #voronezhgorod, #vrninsta, #voronezhlife, #RussianChurches

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    1 h et 22 min
  • Consciousness - Meaning of Consciousness & How Your Brain Works - Neuroscientist Dr. Pierre Guertin
    Aug 6 2021
    The Neurophysiology behind Consciousness In this thought-provoking episode, we discuss Consciousness and Mindfulness.

    Professor Pierre A. Guertin, PhD, Neuroscientist, shares the latest Insights on consciousness and how our brains work.

    • Consciousness vs Mindfulness
    • Stop being a Reactive Reflex Machine!
    • Meditation approaches to reducing anxiety
    • How life's big shocks can trigger change in you
    • Is there life after death?
    • The secret life of trees, and plants
    • Difference between the spirit & consciousness

    Dr. Pierre recently published a book (link below) on some of his struggles and interpretations through the lens of neuroscience.

    He explains some of the neurophysiology behind life's traumatic experiences we all experience and how consciousness holds promise for dealing with them.

    Thanks for listening and subscribing!

    Dr. Pierre's latest book:

    "8th chance at enlightened living for a regular guy: The inspirational journey of a man battling to find serenity and inner peace"

    https://www.amazon.ca/chance-enlightened-living-regular-inspirational-ebook/dp/B09577M18G/

    ------------------------------------------

    More about Dr. Pierre Guertin:

    Born in Montreal in 1965, Pierre A. Guertin was raised in a typical North American middle-class family. As an infant, everything was going relatively well in his life, at least until the divorce of his parents. Having to change schools regularly meant making friends was difficult. At the age of nine, alone in a subway station, he experienced one of his first great fears and potentially fatal incidents — a gang of teenagers tried to throw him under the wheels of a train. Several years later, spending holidays in Venezuela, a group of men armed with guns threatened to kill him. As a young adult, he flirted again with death while madly riding his motorcycle between California and Arizona. Then, when skiing in the French Alps, he nearly fell off a precipice and considers himself ‘lucky’ not to have broken his neck or smashed his head on a rock. However, that did not suffice for sustainable positive mental transformations — he continued to feel fear, sadness, anger, and psychological pain. At thirty-six years old, Pierre was diagnosed with a non-Hodgkin lymphoma and he received unprecedented care and unconditional love from his wife and children. He began studying spiritual philosophers, practicing meditation, and exploring scientifically the biological basis of the soul. Unfortunately, once again, positive long-lasting changes in his life failed to occur. While developing new theories on the limits of consciousness and awareness, he was diagnosed again with cancer fifteen years after the first episode. That seventh brush with death, combined with insightful discussions with an old Native American woman finally triggered something strong enough to unravel enlightened mental changes. From there, he progressively found a way to practice per se what he had found personally and scientifically. Adapted to the stress and imperatives of modern life, he developed a form of meditation ‘in movement’ doable momentarily all day long during normal and typical tasks such as walking, driving, working, eating, and talking. Now sharing his time between North America and Europe, Pierre is generally at peace with himself and grateful to be alive in the here and now, with increased lucidity, serenity, and joy.

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    1 h et 19 min
  • PREVIEW CLIPS - An eCommerce Entrepreneur’s Journey, Insights & Tips - Bernie Chats with Aaron Gruenke Owner, Beauty Saunas and Bath
    Aug 2 2021

    PREVIEW CLIPS - An eCommerce Entrepreneur’s Journey, Insights & Tips - Bernie Chats with Aaron Gruenke Owner, Beauty Saunas and Bath.

    Full Episode is waiting for you on this channel and BernieChats.com, or it will be soon.

    Discussion includes:

    • Building an eCommerce Business
    • Side hustle to ThrivingBusiness
    • Importing (current strains on the supply chain due to COVID and Geopolitical pressures are not discussed, but an episode on the topic is being considered)
    • Audience Building
    • PPC Advertising vs SEO
    • Selling Your Business
    • Shopify vs WP / WooCommerce
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    2 min
  • SNEAK PREVIEW! Dr. Pierre Guertin and the NEUROSCIENCE BEHIND CONSCIOUSNESS
    Jul 30 2021

    Coming Soon! - Here’s a sneak preview of an upcoming podcast I am working on. Neuroscientist, Dr. Pierre Guertin joins me on my Bernie Chats Video Podcast to discuss the neuroscience behind consciousness and Dr. Pierre’s new book on the topic. The conversation leads beyond consciousness into mindfulness, dealing with fear, stress and anxiety, the neurophysiological benefits of exercise, what the scientific actually knows and does not know about consciousness, and even the afterlife! It will be a multi-part episode with at least one more segment to record, so if you have any questions for Dr. Pierre, please post them in the comments. Thanks!

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    4 min
  • An eCommerce Entrepreneur’s Journey, Insights & Tips - Bernie Chats with Aaron Gruenke Owner, Beauty Saunas and Bath.
    Jul 22 2021

    FULL EPISODE - An eCommerce Entrepreneur’s Journey, Insights & Tips - Bernie Chats with Aaron Gruenke Owner, Beauty Saunas and Bath.

    Discussion includes:

    • Building an eCommerce Business
    • Side hustle to ThrivingBusiness
    • Importing (current strains on the supply chain due to COVID and Geopolitical pressures are not discussed, but an episode on the topic is being considered)
    • Audience Building
    • PPC Advertising vs SEO
    • Selling Your Business
    • Shopify vs WP / WooCommerce
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    1 h et 8 min