If you're a new FIFA agent, don't wait for the big deal to make a living. A side business around football that makes $50K a year is like representing a player on a $500K salary, and most new agents won't have that player for a while. In this episode, we share real stories from BallBusiness community members: a new agent who closed his first deals within months of getting his licence, and agents who built side businesses in education, languages, personal training, finance and even food for players. We also cover what to do if you work with an agency, and the two questions every agent should ask themselves.

How do you build a career in football media when the industry is changing this fast?

Kim Kothari went from covering the phones at talkSPORT to reporting live for Sky Sports, and is now moving into content creation. In this episode of the BallBusiness Podcast, Kim shares how one DM changed his career, why fans are moving from TV to streamers and social media, how to build a personal brand, why football media does take real skill, and his hopes for the future of the game.

Former professional footballer, FIFA licensed agent and author Victor Ehimen joins the BallBusiness Podcast to share his journey from the Nigerian league to Zamalek, Qatar, Cameroon and Hannover 96. We talk about his book, Marcus: An African Boy's European Dream, and the realities young African players face when they move to Europe: racism, injuries with no proper rehab, the foreign player quota, black tax, and the pressure of not wanting to go home a failure.

Before joining a football agency, understand what the deal means for your clients, commissions, personal brand, and freedom to leave. In this episode of Agent versus Agency, we explore five things football agencies don't tell their agents, the benefits agencies provide, and seven questions to ask before signing.

In this BallBusiness Podcast episode, Nandi Buthelezi shares how sports sponsorship works in sport business, why it is more than putting a logo on sport, and how athletes, agents, and sport organisations can make themselves more valuable to brand partners.

In this episode, we speak with Anadi Taylor, CEO of iSportsAnalysis, about what many people do not commonly understand about player development. We discuss development data, sports analysis, academy retention, market feedback, and how agents, academies, and players can make better career decisions.

In this episode of Agent vs Agency, we break down the key levels every football agent should understand when building a serious agency, from foundation and identity to structure, trust, reputation, and long-term survival in the business.

In Episode 2 of Agents vs The Agency, we explore one of the biggest hidden pressures in football representation, tying your identity and self-worth entirely to results.

For many football agents, success, deals, transfer activity, and client growth can quietly become the only measure of confidence and legitimacy. But in an industry where circumstances can change instantly, building your identity around output alone becomes dangerous.