An NBA Team's Championship Approach to Corporate Social Responsibility
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An NBA Team's Championship Approach to Corporate Social Responsibility
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Summary
In this episode of the Satell Institute's Executive Session Podcast, Tom McGrath speaks with Leslie Walker, the executive director of the Sixers Youth Foundation, a longtime Satell Institute member. They discuss the intersection of corporate social responsibility (CSR) and professional sports, particularly focusing on the Philadelphia 76ers. Leslie shares her journey into philanthropy, the foundation's focus areas, current projects, and the importance of community engagement. The conversation highlights the role of corporate partnerships, the impact of the Sixers brand, and the future goals of the foundation.
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