Couverture de Ad Fraud Chronicles

Ad Fraud Chronicles

Ad Fraud Chronicles

De : AdTechBaby
Écouter gratuitement

3 mois pour 0,99 €/mois

Après 3 mois, 9.95 €/mois. Offre soumise à conditions.

À propos de ce contenu audio

”Ad Fraud Chronicles” is a deep-dive podcast series dedicated to unraveling the complex history of advertising fraud in the digital age. Each episode explores a significant case of ad fraud, from early click fraud schemes to sophisticated botnets and AI-driven scams. Hosted by industry experts, the podcast provides insightful analysis, interviews with key players, and discussions on the evolving tactics of fraudsters. Listeners will gain a comprehensive understanding of how ad fraud has impacted businesses, the advertising ecosystem, and consumer trust. By examining high-profile cases and emerging trends, ”Ad Fraud Chronicles” aims to equip marketers, advertisers, and tech enthusiasts with the knowledge to navigate this ever-changing landscape. Tune in to discover how the battle against ad fraud is fought and what the future holds for digital advertising integrity.Copyright 2024 All rights reserved. Economie Management Management et direction Marketing et ventes
Les membres Amazon Prime bénéficient automatiquement de 2 livres audio offerts chez Audible.

Vous êtes membre Amazon Prime ?

Bénéficiez automatiquement de 2 livres audio offerts.
Bonne écoute !
    Épisodes
    • The Chameleon's Camouflage: Unmasking a $6 Million Monthly Ad Fraud Scheme
      Sep 22 2024

      In this gripping episode of Ad Fraud Chronicles, AdTechBaby takes us back to 2013 to unravel the Chameleon botnet, a groundbreaking ad fraud operation that shook the digital advertising world.

      Tune in for a mind-bending journey into one of the most sophisticated ad fraud schemes of the early 2010s, and discover how the Chameleon botnet changed the game for both fraudsters and fraud fighters alike.

      Afficher plus Afficher moins
      7 min
    • The $100 Million Ride: Uber's Battle with Ad Fraud
      Sep 22 2024

      In this eye-opening episode of Ad Fraud Chronicles, AdTechBaby takes us on a wild ride through one of the most high-profile ad fraud cases in recent history: Uber's discovery that a significant portion of its $100 million ad budget was being wasted on fraudulent installs and clicks.

      This episode serves as a wake-up call to the industry, highlighting the need for vigilance and sophisticated fraud detection methods in the ever-evolving world of digital advertising

      Afficher plus Afficher moins
      7 min
    • HyphBot: The Billion-Dollar Bot Network
      Sep 21 2024

      In this episode of Ad Fraud Chronicles, AdTechBaby uncovers the intricate workings of HyphBot, one of the largest and most sophisticated bot networks ever discovered in digital advertising.

      Join AdTechBaby as he breaks down this landmark case, revealing how HyphBot managed to infiltrate premium inventory and exploit the digital advertising ecosystem. This episode serves as a stark reminder of the ever-evolving nature of ad fraud and the need for constant vigilance in the industry.

      Afficher plus Afficher moins
      9 min
    Aucun commentaire pour le moment