Can you still tell when an ad is AI generated and does it even matter anymore? Should advertisers be allowed to target how you're feeling? Stick around because we're going to answer the question: When AI does everything else, who's responsible?

Hosts:
Dane Golden, YouTube Ads Specialist | VidAction | LinkedIn
Tolis Dokianos, YouTube Globalisation Strategist | Apex Video Marketing | LinkedIn

Advertising on an AI platform is actually proving to be a real medium. How humanity survives automation. A problem facing advertising inside AI assistance. How brands are no longer merely just writing ads anymore. And how advertising itself is becoming agentic, and more!

Hosts:
Dane Golden, YouTube Ads Specialist | VidAction | LinkedIn
Tolis Dokianos, YouTube Globalisation Strategist | Apex Video Marketing | LinkedIn

Featured Stories:

1. As AI becomes more powerful, Google cautions YouTube advertisers not to lose their human touch
   https://www.tubefilter.com/2026/08/31/google-youtube-guidelines-for-advertisers-human-voices/?utm_source=chatgpt.com
2. OpenAI Hits $1 Billion Run Rate With ChatGPT Ads In Just 200 Days
   https://www.forbes.com/sites/gabrielalinzainescu/2026/08/31/openais-chatgpt-ads-hit-1-billion-run-rate-in-just-200-days/
3. Carl Sagan's estate sues in California over ad that allegedly used an AI copy of his voice
   https://sg.news.yahoo.com/carl-sagans-estate-sues-california-084300056.html
4. The AI industry is about to relearn every lesson of the ad blocking wars https://www.techradar.com/pro/the-ai-industry-is-about-to-relearn-every-lesson-of-the-ad-blocking-wars
5. How To Advertise In Google AI Mode For Ecommerce https://www.searchenginejournal.com/how-to-advertise-in-google-ai-mode-for-ecommerce/582810/
6. Google Ads API Developer Assistant gets major AI agent upgrade
   https://searchengineland.com/google-ads-api-developer-assistant-gets-major-ai-agent-upgrade-485890

OpenAI expands ChatGPT ads across Europe, EU and IAB rules tighten AI ad disclosure and measurement, Google and Meta push further into AI-led ad buying, and AI video tools get smarter and faster, and more!

Hosts:
Dane Golden, YouTube Ads Specialist | VidAction | LinkedIn
Tolis Dokianos, YouTube Globalisation Strategist | Apex Video Marketing | LinkedIn

Featured Stories:

1. OpenAI’s ads business hits Europe at the six month mark
   https://digiday.com/marketing/openais-ads-business-hits-europe-at-the-six-month-mark/
2. EU AI transparency rules: what they mean for your advertising (and why UK brands should care too) https://www.mishcon.com/news/eu-ai-transparency-rules-what-they-mean-for-your-advertising-and-why-uk-brands-should-care-too
3. IAB revisits AI disclosure in ads as legal requirements multiply
   https://www.marketingdive.com/news/iab-revisits-ai-disclosure-in-ads-as-legal-requirements-multiply/828182/
4. The IAB is developing a framework to tackle AI advertising measurement https://digiday.com/media/the-iab-is-developing-a-framework-to-tackle-ai-advertising-measurement/
5. Luma and Dumbstruck Partner to Bring Creative Intelligence to AI Video Ads
   https://lbbonline.com/news/Luma-Dumbstruck-Creative-Intelligence-AI-Video-Ads?utm_source=chatgpt.com
6. AI can launch ABM ads in minutes, but opportunity definitions still decide whether sales trusts the handoff
   https://www.marketscale.com/industries/marketing-tech/ai-can-launch-abm-ads-in-minutes-but-opportunity-definitions-still-decide-whether-sales-trusts-the-handoff
7. Advertising After the Campaign: How GenAI Is Turning Ads into Living Systems
   https://hackernoon.com/advertising-after-the-campaign-how-genai-is-turning-ads-into-living-systems
8. Google Ads Launches New Search and AI Max Experimentation Tools
   https://www.searchenginejournal.com/google-ads-launches-new-search-and-ai-max-experimentation-tools/586549/
9. Meta’s AI-first ad buying is forcing a new operating model for paid social teams
   https://www.marketscale.com/industries/marketing-tech/metas-ai-first-ad-buying-is-forcing-a-new-operating-model-for-paid-social-teams
10. How to limit Instagram from using your data for AI and ads
    https://www.engadget.com/2240136/how-to-limit-instragram-from-using-data-for-ai-ads/

EU retail advertisers push back on transparency rules for AI generated ads ahead of the deadline, a spokeswoman sues after a company used AI to generate new ads featuring her likeness without her permission, OpenAI expands into image, video, and conversational ad formats within ChatGPT, and more!

Hosts:
Dane Golden, YouTube Ads Specialist | VidAction | LinkedIn
Tolis Dokianos, YouTube Globalisation Strategist | Apex Video Marketing | LinkedIn

AI Ads+ News This Week

1. AI-generated ads should be exempt from EU transparency rules, retail association says - https://www.reuters.com/legal/litigation/ai-generated-ads-should-be-exempt-eu-transparency-rules-retail-association-says-2026-06-19/
2. Brands using AI-generated influencers to promote products on social media https://www.theguardian.com/technology/2026/jun/21/brands-using-ai-generated-influencers-to-promote-products-on-social-media
3. OpenAI looks beyond a single ad format with image, video and conversational ads in the works - https://digiday.com/marketing/openai-looks-beyond-a-single-ad-format-with-image-video-and-conversational-ads-in-the-works/
4. AI in Advertising Market Set to Skyrocket: From $11.17 Billion in 2025 to $36.34 Billion by 2030
   https://finance.yahoo.com/media-advertising/articles/ai-advertising-market-set-skyrocket-113700899.html
5. AI is changing local TV advertising, but who holds the best data still decides who wins
   https://adage.com/studio-30/publishing-partners/aa-ai-is-changing-local-tv-advertising-but-who-holds-the-best-data-still-decides-who-wins/
6. Why Conair is moving fast to adopt AI-driven video ads
   https://www.marketingdive.com/news/why-conair-is-moving-fast-to-adopt-ai-driven-video-ads/824270/
7. Model Collapse Risk Grows as Meta’s AI Ad Blitz Floods the Web With Synthetic Content
   https://www.techtimes.com/articles/319755/20260705/model-collapse-risk-grows-metas-ai-ad-blitz-floods-web-synthetic-content.htm
8. Agentic AI and the Evolution of Ad Sales
   https://www.exchangewire.com/blog/2026/07/06/agentic-ai-and-the-evolution-of-ad-sales/
9. Netflix (NFLX) Is Up 9.5% After AI Ad Tie-Up With Omnicom Media Group - Has The Bull Case Changed?
   https://finance.yahoo.com/media-advertising/articles/netflix-nflx-9-5-ai-101836798.html
10. Spokeswoman sues company after it uses AI to make new ads featuring her
    https://boingboing.net/2026/07/02/spokeswoman-sues-company-after-it-uses-ai-to-make-new-ads-featuring-her.html
11. Focal: Leading ChatGPT Ads Agency Launches ChatGPT Pixel Picker
    https://finance.yahoo.com/technology/ai/articles/focal-leading-chatgpt-ads-agency-190600601.html

New York's new synthetic performer law now requires advertisers to disclose AI generated people in ads, while platforms and holding companies keep racing to build out their own AI ad stacks: Meta ad research tools expand, Pinterest and Reddit stake out ground in AI powered discovery, and Omnicom teams up with Netflix on AI ad creative.

Hosts:
Dane Golden, YouTube Ads Specialist | VidAction | LinkedIn
Tolis Dokianos, YouTube Globalisation Strategist | Apex Video Marketing | LinkedIn

AI Ads+ News for Week of July 3, 2026:

1. Using AI in an ad? You’ve got to disclose it starting this month in New York
   https://www.transparencycoalition.ai/news/using-ai-in-an-ad-youve-got-to-disclose-it-starting-this-month-in-new-york
2. GetHookd Expands Meta Ads Library API Scraper For AI-Driven Ad Research
   https://markets.businessinsider.com/news/stocks/gethookd-expands-meta-ads-library-api-scraper-for-ai-driven-ad-research-1036283726
3. Reddit an alternative to ‘sanitised and summarised’ AI search, says ads EVP
   https://uk.themedialeader.com/reddit-an-alternative-to-sanitised-and-summarised-ai-search-says-ads-evp/
4. How brands are using AI to crack challenging datasets to improve targeting
   https://adage.com/technology/data/aa-brands-using-ai-for-datasets-and-targeting
5. The Three Stakeholders Shaping AI’s Future In Streaming TV
   https://www.adexchanger.com/content-studio/the-three-stakeholders-shaping-ais-future-in-streaming-tv/
6. Omnicom Media, Netflix (NFLX) Partner for AI-Powered Ad Creative Collaboration
   https://finance.yahoo.com/media-advertising/articles/omnicom-media-netflix-nflx-partner-060824663.html
7. Smartly builds AI memory layer for agents managing 7 billion in ad spend
   https://ppc.land/smartly-builds-ai-memory-layer-for-agents-managing-7-billion-in-ad-spend/
8. Pinterest unveils new AI advertising tools as search shifts to conversational discovery
   https://retail-insider.com/retail-insider/2026/06/pinterest-unveils-new-ai-advertising-tools-as-search-shifts-to-conversational-discovery/