46: Shirley Rourke from Goway
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In this episode, we sit down with Shirley, a leading expert in group travel at Goway, to discuss the latest trends in the industry. We dive into the growing appeal of multi-generational family trips, special interest groups, and the increasingly adventurous destinations these travelers are seeking. From families jetting off to South Africa and Argentina to shared heritage trips to Ghana, Shirley reveals how travel is evolving beyond the traditional, creating richer, more meaningful experiences for groups of all sizes.
We also touch on the surge in niche travel, including pilgrimages and community-driven trips. Shirley shares the secret to Goway's success: a high rate of repeat customers who seek out new destinations with every trip. Whether it’s playing chess in Italy or connecting with ancestral roots, group travel is more diverse and adventurous than ever.
Finally, Shirley offers valuable travel advice for long-haul journeys, emphasizing the importance of slowing down, experiencing destinations in-depth, and taking time to acclimate.
Don’t miss this insightful conversation packed with travel tips, trends, and a behind-the-scenes look at the world of group travel with Goway.
Find out more about Goway and group travel opportunities at:
- https://www.goway.com/
- Call: 1-800-387-8850
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