In this quick-fire episode straight from the trenches of her own launch, Trish shares the 4 essential steps she’s used to go from zero to seven figures launching digital offers - like turning a $297 birth course into $24k in a week (and sometimes a day). No bro-marketing fluff, just real strategies for B2C creators selling to moms and families who consume (not resell) your magic.

If you’re tired of watered-down advice from coaches who’ve never sold to real people, this is your blueprint: Nail your audience, build a launch runway, dial in intentional content, and engage like a bestie. Trish pulls back the curtain on her exact playbook, including how she hits millions of views, 500+ DMs/day, and hundreds of sign-ups in launch mode - without burning out or missing family time.

💡 What You’ll Learn Inside This Episode

1. Why nailing a hyper-specific audience is the difference between crickets and sold-out launches
2. How to build a "launch runway" with behind-the-scenes peeks, countdowns, and major announcements to create buzz and get your list primed
3. The content strategy for growth: Post 2-3x/day in launch mode (mix reels for eyes, carousels for nurture, lives for trust) - and why 3x/week "growth" advice is a lie
4. Engagement hacks: Weekly Q&As, voice DMs, video replies, and answering EVERY comment/DM to build relationships that convert
5. Why ads are non-negotiable for scaling to 7 figures - and how to nurture between launches for evergreen sales
6. The power of lives, stories, and micro-experiences to showcase expertise and drive conversions

🔥 Mic-Drop Moments

"If you are too broad, you won't attract anyone. It doesn't resonate with people and it doesn't sell."

"Social media is like a coffee shop - if you show up every day ordering the same thing, eventually the baristas (algorithm) know your order before you walk in."

"Posting willy-nilly will never grow you. Every piece of content should serve a purpose and lead your audience closer to your launch."

"I make the majority of my sales in my DMs and in my stories."

🧘🏽‍♀️ Quick Reflections for Your Next CEO Reset

1. Who is my hyper-specific audience - and how can I dial down my offer to speak directly to their one main problem?
2. What's my launch runway plan: How will I build buzz with BTS, countdowns, and announcements?
3. Am I posting strategically (2-3x/day in growth mode) or willy-nilly - and where can I add more engagement like Q&As or voice DMs?
4. Does every piece of my content lead somewhere (e.g., to my offer) - or am I just dropping value without a bridge?

💬 Ready to Nail Your Next Launch & Sell Out Your Digital Offer?

If you're done with generic B2B advice and ready to master B2C strategies that convert real moms into raving buyers - join Content Mastery Mastermind NOW. Get Trish's exact frameworks for audience targeting, launch runways, content calendars, and engagement that scales to 7 figures.

Join in December for a BONUS month: Onboarding + your 2-hour 1:1 with Trish to map your 2026 launches.

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