3: Work Less, Keep More Profit and Escape the Hiring Trap
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You've hired to get your time back and somehow ended up with less of it, more payroll pressure, and a team that still needs you for everything. This episode is for the founder who's stuck in the weeds and wondering if the next hire will actually fix it or just make things worse.
I'm a CPA and business coach, and I fell into the hiring trap at my own firm before I figured out the sequence to get out of it. I'm walking through why hiring first almost always deepens founder burnout, what you have to sort out before you post another job description, and how I now run my practice with fewer people, more profit, and half the hours.
00:00 - The Hiring Trap and Why More People Rarely Means More Freedom
03:58 - What I Changed in My Own CPA Firm
05:00 - Role Clarity: What You Want to Be Doing Every Day
07:31 - Offer Profitability and Aligning What You Sell With What You Love
12:29 - The Five-Favorites Exercise and Running a Tiny Experiment
14:47 - Why Saying No to Clients Is a Kindness, Not a Retreat
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