Couverture de 250. Client Case Study: Amador Wine Country

250. Client Case Study: Amador Wine Country

250. Client Case Study: Amador Wine Country

Écouter gratuitement

Voir les détails

À propos de ce contenu audio

 True hospitality thrives in the foothills of Amador County, where a slower pace, deep roots, and a shared table welcome newcomers and old friends alike. This week, we meet with Daisy D'Agostini to dig into what it means to keep family tradition alive while adapting to a changing wine world. You'll learn what went into their rebrand with MKW Creative Co., and where they're headed. Daisy D'Agostini is an owner of D'Agostini Wines and part of a multi-generational winemaking family in Amador County. She serves on the Marketing Committee for the Amador County Wine Heritage District, where she's focused on celebrating the region's history while helping evolve the Amador Wine Country brand for the next generation. ------------------------ In today's episode, we cover the following: Daisy's background and family businessHow Daisy found MKW Creative Co.Board involvementAmador Wine Country's four signature annual eventsMarketing challenges before the rebrandInitial reactions of the brand design presentationThe Amador Wine Country experienceRegional positioning and visitor demographicsChanges in wine consumption trendsLeaning into heritage and storytellingNavigating change and growth in the wine regionThe perfect 72hr Amador Wine Country trip ---------------------- RESOURCES: Episode 233: Why In-Person Meetings Matter ----------------------- Guest info: To learn more about Amador Wine Country, follow them on Instagram, Tik Tok and Facebook @AmadorWine and visiting their website, AmadorWine.com. ----------------------- WORK WITH MKW CREATIVE CO. Connect on social with Michelle at: Kiss My Aesthetic Facebook GroupInstagramTik Tok ----------------------- -- COFFEE -- Did you know that the fuel of the POD and the KMA Team runs on coffee? ;) If you love the content shared in the KMA podcast, you're welcome to invite us to a cup of coffee any time - Buy Me a Coffee! -- ZENCASTR -- This episode is brought to you by Zencastr. Create high quality video and audio content. Get your first two weeks free at https://zencastr.com/?via=kma . -- AUDIBLE -- This episode of the Kiss My Aesthetic Podcast is brought to you by Audible. Get your first month free at www.audible.com/kma. This episode was edited by Berta Wired Theme music by: Eliza Rosevera and Nathan Menard
Les membres Amazon Prime bénéficient automatiquement de 2 livres audio offerts chez Audible.

Vous êtes membre Amazon Prime ?

Bénéficiez automatiquement de 2 livres audio offerts.
Bonne écoute !
    Aucun commentaire pour le moment