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Your ideal marketing team is not just one social media manager who does it all!

Join 10 Minute Marketing host Sonja Crystal Williams in exploring the different roles of the ideal social media marketing team in a small or mid-sized business.

While a social media manager's role is crucial, that position can include the array of responsibilities that are best broken down into individual roles staffed by a range of dedicated professionals.

Today's episode delves deeper into the indispensable roles of other critical job functions such as copywriting or graphic design, where expertise in messaging and visual storytelling can make or break your marketing efforts. Sonja also shares essential tips - plus her favorite hiring resources - on effectively collaborating with full-time team members or freelancers to optimize your content production and enhance your online presence.

Resources mentioned in this episode.

Job Posting Sites
https://www.indeed.com/

Freelance Marketplaces
https://www.fiverr.com/
https://www.upwork.com/

VA Sites
https://asksunday.com/
https://www.hiremymom.com/

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Are you fully equipped to handle your digital marketing all by yourself, or is it time to build a team?

Join Sonja Crystal Williams as she unpacks this crucial decision in the latest episode of 10 Minute Marketing. Business owners will discover how to evaluate if you're ready to grow your marketing support, explore the pros and cons of solo versus team-based strategies, and gain insight into setting realistic goals and timelines for learning and training.

Drawing from past 10 Minute Marketing expert interviews, Sonja offers a simple framework to help you make an informed choice that aligns with your business goals. Whether you're keen to enhance your marketing prowess or ready to leverage professional expertise, this episode provides the tools you need to effectively navigate the complexities of business decisions around online marketing.

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10 Minute Marketing's Sonja Crystal Williams is joined today by Dr. Lori A. Manns, an acclaimed business coach and marketing strategist, who shares her incredible transition from the corporate world of sales to establishing the Quality Media Consultant Group. Discover how Dr. Lori's journey, as well as her industry keystones such as the Trailblazer Business Summit, empowers purpose-driven entrepreneurs to boost their brand value and revenue.

Dr. Lori reveals the critical role of continuous learning and professional development in seizing growth opportunities, and they also dive into the real-world challenges of engaging with sponsorships, corporations, and more. Learn from her experiences about the pitfalls of a broad market strategy and the magic that happens when you define your ideal client. By understanding the transformative impact of how to properly package your services, you can refine your marketing strategies and cultivate thriving client relationships.

After the episode, listeners are invited to get Dr. Lori's free "7 Mistakes Entrepreneurs Make In Sales" (and more!) here.


About Dr. Lori A. Manns and Quality Media Consultant Group
Dr. Lori A. Manns is an award-winning business coach, marketing expert, sales trainer, who works with purpose-driven entrepreneurs and small business owners to help them elevate their brands, get more dream clients and increase income. In a word, Lori is a trailblazer who has excelled in the corporate arena, small business, and philanthropy. Dr. Lori is the President of Quality Media Consultant Group, a business consultancy firm specializing in media, marketing, and sales solutions for optimal business growth and success. Dr. Lori is the founder of the Trailblazer Business Academy where advancing entrepreneurs go to learn growth strategies about how to run a profitable business the soulful way. Prior to founding Quality Media Consultant Group, Lori worked as a senior multi-media account manager for two major radio conglomerates in the United States: Cox Broadcasting and CBS Radio Group.

After leaving Corporate America in 2009, shortly after Lori decided to start a non-profit organization dedicated to children's health and wellness. In 2010, Lori founded Live Healthy & Thrive Youth Foundation, a 501(c)3 non-profit with a mission to educate, activate, motivate and empower youth in the areas of academic achievement, fitness, nutrition, and total wellness. One of the organization's main objectives is to help children develop healthy lifestyle habits so they are more likely to avoid obesity, diabetes, and hypertension.

As an accomplished entrepreneur, Dr. Lori has been featured in Who's Who in Black Atlanta consecutively from 2011 to 2022. Lori is a member of the Dekalb Chamber of Commerce and a former member of the esteemed Forbes Coaches Council, where she is a regular content contributor for Forbes.com. Known as a leader in her industry and sought after speaker, Dr. Lori produces networking events, lunch and learns as well as sales workshops across the United States.

Learn more about Quality Media Consultant Group here, and follow Dr. Lori on Facebook, Instagram, X, Threads, and LinkedIn.