#005 – Steve LaTerra: Built-to-Rent Is a Business, Not a Deal
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#005 – Steve LaTerra: Built-to-Rent Is a Business, Not a Deal
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In this episode of Breaking Ground, Ryan sits down with Steve LaTerra, CEO of TerraLane Communities, a Scottsdale-based developer of low-density rental housing communities across the Western US and Texas. With more than three decades of experience spanning real estate analytics, capital markets, and development, Steve shares how his career evolved from analyst to operator and why built-to-rent must be treated as a long-term operating business rather than a single transaction.
The conversation explores the evolution of the built-to-rent model, lessons learned navigating market cycles, cost volatility, and capital shifts, and why staying disciplined matters more than perfect timing. Steve also discusses how technology and data are reshaping development and property management, leadership lessons drawn from experience, and the importance of mentorship, community building, and giving back as part of a lasting real estate career.
