005 – Some Shopping Apps Don’t Charge Everyone the Same
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005 – Some Shopping Apps Don’t Charge Everyone the Same
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You open the same shopping app, add the same items, and somehow end up with a different total than someone else.
In Episode 005 of Logging In, Techie and Luna break down how shopping apps quietly personalize prices, fees, and promotions based on who you are, where you live, and what the algorithms think you’ll tolerate. From Instacart and social-driven pricing to loyalty programs, surge fees, and discounts that aren’t really discounts, the episode exposes how modern commerce tests consumers individually instead of treating everyone the same.
The conversation widens to the human cost of invisible pricing systems: gig workers squeezed from both sides, shoppers unknowingly paying premiums, and the slow disappearance of transparency in everyday transactions. When prices depend on profiles instead of products, what does “fair” even mean?
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