005 - Boosting Your Website SEO with Sherry Boyer
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005 - Boosting Your Website SEO with Sherry Boyer
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In episode 05, I'm tackling the controversial topic of SEO services being sold to dog businesses. Drawing on my experience building a 7-figure company, I have strong opinions on this! SEO has changed, but many providers are still using outdated tactics from 5-10 years ago.
I hate when clients get ripped off paying $300-$350 a month for so-called "SEO" that is basically just uploading their written article as a blog post. That's not expert-level SEO! Proper SEO must include many signals, not just blog articles. I help clients escape these pointless contracts so they can spend their money more effectively.
Google's algorithm has evolved. Key factors now are your Google Business Profile and overall website authority. Local SEO relies more on a robust GBP with good reviews and keywords. But many SEO companies still push ineffective blog posts and outdated tactics.
I get it - years ago everyone thought SEO meant writing a lot of articles. But Google is smarter now. Don't pay for tricks that were clever in 2005 but are irrelevant today. Always beware when providers sell the service they specialize in.
Proper SEO does require regular updates and maintenance. But basic WordPress upkeep is quick. Don't fall for unclear "maintenance" fees. Make sure you're getting real value for the premium price of SEO. I help clients optimize their site and GBP themselves with my proven approach.
For ongoing SEO, find experts who actually stay updated on Google's algorithm and new local search factors. I'm always researching the latest tactics that work so you don't waste money on dated techniques.
Don't cling to a bad SEO contract out of fear. I can help you boost search visibility yourself with targeted efforts like GBP optimization, reviews, link-building, speed, and real authority-building content. You'll get more traction without meaningless blog posts or shady SEO gimmicks.
Listen to this episode and take control of your SEO and stop throwing money away on autopilot contracts. Invest instead in high-impact activities focused on Google's current algorithm.
Remember! Go to https://4dayprofitrace.com/ to get my FREE 4-DAY DIAGNOSTIC COURSE and be ahead of 90% of small business owners in the world!
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