The E-Myth Revisited
Why Most Small Businesses Don't Work and What to Do About It
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Lu par :
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Michael E. Gerber
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De :
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Michael E. Gerber
À propos de ce contenu audio
In this compact disc edition of the totally revised underground bestseller -- The E-Myth, Michael Gerber dispels the myths surrounding starting your own business and shows how commonplace assumptions can get in the way of running a business. He walks you through the steps in the life of a business -- from entrepreneurial infancy, through adolescent growing pains, to the mature entrepreneurial perspective, the guiding light of all businesses that succeed -- and shows how to apply the lessons of franchising to any business, whether or not it is a franchise. Finally, Gerber draws the vital, often overlooked distinction between working on your business and working in your business. After you have listened to The E-Myth Revisited, you will truly be able to grow your business in a predictable and productive way.
Commentaires
"Gerber loves to exhort people to develop powerful visions for their companies." (Fortune)
It helps to build confidence about how to handle a business and it will sure help me to respond to day to day challenges.
Thanks !
Stimutale the dream
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I wish my associate had this book too before he joined me !
If you want to start your business this is MUST READ !
A must read as an entrepreneur
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Phenomenal book for entrepreneurs !
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excellent quatre premiers chapitres
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Very inspiring
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