"I have sold tens of millions of dollars in real estate education and coaching. If anyone asked for my help with their coaching business, I would immediately give them this book." (Joe McCall, real estate investor and publisher)

If you want to cook a delicious soup, you start with the best ingredients. The pot you cook the soup in won’t affect the outcome very much. Many coaches hope that things like a Facebook group, YouTube channel, or Funnel are the answer to growing their businesses when, in fact, these are the equivalent of a pot in a kitchen. They are helpful tools, but they don’t work on their own. You must combine them with the best ingredients.

Nail Your Niche is about finding your ingredients, so you can use them with your tool of choice to build a successful online coaching business. Nail Your Niche will help you:

• Define your dream client that you would love to work with
• Discover the niche that will bring you the most amount of joy—and money
• Identify exactly what you can sell with confidence and integrity
• Speak clearly about the outcome that your coaching program delivers
• Find and articulate what makes you unique—and use it to compete with the gurus
• Build the foundation of a six-figure online coaching business
• Actually make money as a life coach