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Making Your Point

Communicating Effectively with Audiences of One to One Million

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Making Your Point

De : David Bartlett
Lu par : Jonathan Coleman
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À propos de ce contenu audio

 We all need to speak, write and communicate more effectively. Dave Bartlett shares his decades of experience as a strategic communications consultant in an accessible, easy to apply guide to help anybody - students, business people, public speakers, or politicans - improve their speaking and presenting skills.

The tricks are as old as Aristotle and as new as The Daily Show: know how to appeal to each specific audience through research and thoughtful planning, and then use appropriate content and style. Bartlett's advice is common sense backed by dozens of real-world examples.

Learn:

  • How to devise a simple strategic goal for every interview, meeting, or speech
  • How to give your audience your message, but in the way they will be the most receptive to
  • How to make messages positive, concrete, and empathetic
  • How to use blogs, podcasts, and YouTube to promote your message
  • How to reach your audience one person at a time
©2008 David Bartlett (P)2008 Macmillan Audio Communication et compétences sociales Développement personnel Réussite personnelle
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