Couverture de 345. Remi Bader: From $60K to $3M+, Turning Down Brand Deals & Building a Creator Empire

345. Remi Bader: From $60K to $3M+, Turning Down Brand Deals & Building a Creator Empire

345. Remi Bader: From $60K to $3M+, Turning Down Brand Deals & Building a Creator Empire

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This week, Jason is joined by returning guest, content creator, entrepreneur, Forbes 30 Under 30 honoree, TIME100 Creators honoree, 2026 Sports Illustrated Swimsuit rookie, and founder of FanGirl, Remi Bader, live from Advertising Week in New York City! After being fired from her $60,000-a-year job in 2020, Remi turned her honest, unfiltered fashion content into a multimillion-dollar career, earning over $1 million in 2021 and more than $3 million in 2022. Now, she's pulling back the curtain on the business of influencing, what brands get wrong about creator partnerships, and how she's built a lasting career by staying true to herself. Remi opens up about turning criticism into opportunity, why she's turned down lucrative brand deals, and how companies like Free People, Walmart, and Victoria's Secret have embraced her unique approach to content. She reveals the behind-the-scenes work she did with Victoria's Secret PINK to improve sizing and better understand consumers, why major corporations are turning to influencers for marketing advice, and what every creator should consider when negotiating contracts. Plus, Remi breaks down the changing creator economy, from Snapchat's earning potential to her experience launching a YouTube channel, where 60% of her early traffic came from Instagram. She also shares how returning to her original content helped her gain another 100,000 Instagram followers in just a few months, why authenticity is more valuable than chasing trends, and the biggest lessons she's learned about building a business while navigating public criticism. Remi reveals all this and so much more in another episode you can't afford to miss! Subscribe to the Trading Secrets podcast! Host: Jason Tartick
Audio: John Gurney
Video: Marc Colcer
Guest: Remi Bader Learn more about your ad choices. Visit podcastchoices.com/adchoices
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