Commenting is one of the most underrated relationship builders on LinkedIn, especially if you want to stay on people’s radar without cranking out content nonstop.

But most people comment in a way that does nothing, or worse, makes things weird.

You know the two classics:

1. “Great post!” (nothing burger)
2. And the thoughtful comment followed by an immediate pitch DM. (instant ick)

In this Story Snack, Stacy Havener breaks down how to comment in a way that actually builds familiarity and trust over time, without sounding awkward, annoying, or desperate.

Listen in to hear:

• How to choose which posts to comment on so allocators and prospects start seeing you everywhere (in a good way)
• The “what NOT to do next” move that instantly turns goodwill into cringe (and what to do instead)
• The mindset shift that will help you stop overthinking and start commenting like a real friend giving out high-fives (not weird pitch slaps)

Because the people who’ve consistently shown up for Stacy on LinkedIn? She’d run through a wall for them.

That’s what you’re building toward when you do this the right way. Tune in to learn the right way to approach commenting on LinkedIn.

This is Story Snacks, a bite-sized, jam-packed series for fund managers who are ready to master strategic storytelling in under 20 minutes a week.

---
Running a fund is hard enough.
Ops shouldn’t be.
Meet the team that makes it easier. | billiondollarbackstory.com/ultimus

- - -
Thinking about expanding your investor base beyond the US? Not sure where to start? Take our quick quiz to find out if your firm is ready to go global and get all the info at billiondollarbackstory.com/gemcap