Episode 10: Janine Rogan (CPA, CEO, Author, TedX speaker) on Financial Feminism, the Pink Tax, & Building Wealth as Women
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🔥 Episode Overview
In this episode, Hannah and Tara sit down with financial feminist, author, and entrepreneur Janine Rogan to unpack the real reasons behind the wealth gap—and what women can actually do about it.
From the pink tax to salary negotiations to investing, this conversation goes beyond surface-level advice and dives into the systemic barriers women face—and the practical steps to build financial power anyway.
If you haven’t yet heard of Janine Rogan, here’s why you should.
She’s a CPA, TEDx speaker, author of The Pink Tax—an instant #1 Amazon bestseller in feminist theory—and CEO of The Wealth Building Academy Inc., an organization dedicated to helping women build wealth, understand money, and navigate the systemic barriers that too often stand in the way.
Her work has reached thousands globally through keynote stages, publications, and financial education designed to give women the knowledge and confidence to pursue financial equality. She’s also the force behind Calgary’s annual Wealthy(HER) Conference, bringing together hundreds of women from across Canada to talk money, power, and financial empowerment.
Globally, women hold just 30% of all wealth.
Janine is working to change that.
And trust us—you’ll want to hear how you can be part of that change.
Chapters:
00:00 — We’re Back (And We’re Tired)
Season 2 kicks off with a raw take on why women in male-dominated industries are done playing by the old rules.
00:43 — Meet Janine Rogan: The Voice of Financial Feminism
Janine’s story, her work, and why she’s leading the conversation on women and wealth.
02:22 — The Pink Tax Is Costing You $200K+
What the pink tax really is—and how small price differences quietly add up over a lifetime.
04:05 — The System Is Rigged (But No One Says It Like This)
Connecting the dots between wage gaps, higher costs, and the global wealth gap.
07:12 — “Women Spend Too Much”… Actually?
Breaking down the double standard and why this narrative doesn’t hold up.
10:44 — Overwhelmed? Start Here Instead
Simple, practical first steps to take control of your finances—without spiraling.
12:02 — The Salary Conversation You’re Avoiding
Why negotiation matters—and how to start advocating for what you’re worth.
20:13 — Build Your Receipts (a.k.a. Your Hype Folder)
How to track your wins, prove your value, and walk into negotiations with confidence.
30:34 — Saving Won’t Make You Wealthy—This Will
Why investing is the real game changer—and how to start, even with small amounts.
35:07 — No One Is Coming to Save You Financially
The case for financial independence—and why it’s essential, not optional.
51:28 — Stop Making $3 Decisions—Start Making $30K Ones
Shift your focus to the financial moves that actually change your life.
Books + Resources Mentioned
- The Pink Tax by Janine Rogan
- The Automatic Millionaire by The Automatic Millionaire
- Say Less, Get More by Fotini Iconomopoulos
- Having It All
Listen + Follow
- Listen to The Pink Tax Podcast wherever you get your podcasts
- Follow Janine Rogan for financial feminism + wealth-building education
- Follow Allison Venditti / Moms at Work for workplace equity advocacy
- Follow Fotini Iconomopoulos for negotiation strategies
Don't forget to head on over to Instagram and follow @Fe_maledominated to join the community.
You can also follow Hannah @stemwithhannah
and Tara @simplysortedstem