Which podcasting best practices are actually worth your time, and which ones are overhyped?

In this episode, we take a deliberately opinionated look at common podcasting advice, tools, and assumptions, and decide whether each one holds up in practice.

• Good mic technique - underrated or overrated?
• Written podcast descriptions - underrated or overrated?
• Podcast show notes - underrated or overrated?
• High bitrates and lossless audio - underrated or overrated?
• Short video clips for social - underrated or overrated?
• Researching guests and planning out interviews - underrated or overrated?
• "Celebrity" guests - underrated or overrated?
• Podcast sponsorship - underrated or overrated?
• Intro music - underrated or overrated?
• Hiring a podcast editor - underrated or overrated?

We also tackle a thoughtful listener question on how to relaunch a podcast with existing episodes. The answer outlines a practical two-week sprint focused on SEO, guest sharing, collaborations, email lists, and early momentum, without relying on social media.

Mentioned

• Beamley
• Rephonic Graph
• How to Title Your Episodes
• SCALE: Podcast Growth Framework
• How to Write a Great Podcast Description
• Hire a Podcast Producer
• Kit vs Beehiiv for Email Newsletters

Podcraft is brought to you by Alitu and The Podcast Host