In this episode, Mayur Mistry interviews Marco Herbst, CEO and co-founder of Evercam, who shares the journey of building his company from its inception to its current status as a leader in construction technology. Marco recounts the early days of Evercam, starting with his fascination for capturing construction projects through time-lapse videos using IP cameras. He discusses the challenges faced in finding product-market fit, particularly in the competitive security industry, and how a pivotal shift towards construction technology allowed Evercam to thrive. Marco emphasizes the importance of visibility and collaboration on construction sites, highlighting how advancements in AI and camera technology have transformed project management and communication in the industry.

Takeaways

• "The principle is the same, visibility, collaboration on the construction site."
• "We realized that a lot of the challenge we were solving was the difficulty of connecting to the information."
• "If you can possibly get the money from your customers, it means so much more than getting it from an investor."
• "Construction is local; you have to make that choice of geography or vertical."
• "The joy of going home at the end of the day and being able to say, I built that, I was part of that."

Chapters

00:00 Introduction to Marco Herbst and Evercam

00:20 The Early Days of Evercam

02:23 Challenges in the Security Industry

04:46 Pivoting to Construction Technology

07:18 Proudest Moments in the Journey

10:56 Fundraising Insights and Strategies

16:01 Hiring in a Remote Environment

20:47 Go-to-Market Strategies and Regional Adaptation

23:45 Lessons Learned and Reflections

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