ABM Is B2B
Why B2B Marketing and Sales Is Broken and How to Fix it
Impossible d'ajouter des articles
Échec de l’élimination de la liste d'envies.
Impossible de suivre le podcast
Impossible de ne plus suivre le podcast
3 mois pour 0,99 €/mois
ABM Is B2B
Acheter pour 13,42 €
-
Lu par :
-
Paul Schmidt
-
De :
-
Sangram Vajre
-
Eric Spett
À propos de ce contenu audio
Instant Best Seller on Amazon in Marketing and Sales!
FACT: Less than 1 percent of all leads become customers. As a business, how can you break that trend and achieve client fidelity?
In this book, we reveal the secrets behind the framework that will sell and retain your customers.
Did you know that less than one percent of all leads become customers? It is a true and shocking stat, but there is a way to stop the waste and flip this around.
In this highly anticipated book, we reveal the secrets behind our signature TEAM - Target, Engage, Activate, and Measure - framework to transform your approach to market, increase sales, and retain your ideal customers.
Account-Based Marketing (ABM) is the new B2B. It‘s time to challenge the status quo of B2B Marketing and Sales, and transition to what the business arena already expects as the updated B2B model.
A transformation like this can only happen through an account-based approach that unites marketing, sales, and customer success teams (go-to-market teams) as #OneTeam. In summary, the TEAM framework coupled with the account-based approach enables your company to focus on the target accounts, engage them in a meaningful way, activate the sales team with top tier accounts proactively, and finally measure success based on business outcomes over vanity metrics.
It's time to take the lead and transition your business to ABM.
The process is simple when you have the right book - ABM is B2B. What are you waiting for?
©2019 Ideapress Publishing (P)2020 Sangram Vajre
Vous êtes membre Amazon Prime ?
Bénéficiez automatiquement de 2 livres audio offerts.Bonne écoute !
Ces titres pourraient vous intéresser
