This is a Pricing Hustle.

If your rates haven’t moved much, but your career has, there’s a gap.

You’ve:

• won awards
• been featured in magazines, blogs, and podcasts
• invested in courses, conferences, and coaching
• collaborated on styled shoots
• spent years building real experience

…but your pricing still looks like the version of you from years ago.

In this episode of The Five Minute Hustle, Terrica breaks down how your invisible resume should impact your rates—and why raising your prices isn’t just about charging more, it’s about raising your standards and right-sizing your services.

In this episode, you’ll learn:

• The “invisible resume” most pros forget to factor into their pricing
• Why education, features, awards, and years in the industry should nudge your baseline up
• How merit, cost of living, and scope creep all fit into your pricing order of operations
• Why overstuffing your services leads to feeling frustrated, broke, and burned out

Five-Minute Move

Make two quick lists:

1. Your merit list

   • Awards
   • Publications/features
   • Education you’ve invested in
   • Styled shoots/collabs
   • Years in the industry

   Then ask:

   “Am I still pricing like the version of me before I accomplished all this?"

2. Your overstuffed list

   • For one core service, list everything you’re currently doing.
   • Star anything you’re only including to “get the booking” or that feels heavy and resentful.

Then, decide:

• Does this price still make sense given who I am now and what it costs me to deliver?
• If I raise this rate, what needs to move to an add-on or higher tier so I can make more by doing less?

Your experience deserves to show up in your numbers—not just on your About page.

Want help actually running the numbers?

Inside Wedding Pro University, I’ve got plug-and-play pricing calculators and trainings that help you turn this episode into real, sustainable rates in your business.

👉 Learn more about Wedding Pro University- http://terricainc.com/wedding-pro-university