In this 33rd episode of Business is F'n Hard, CEO Brian Fisher reveals why you must hire people smarter than you, how a SWOT analysis saved his company from a major downturn, and the marketing "dumb tax" that cost him $10,000.

Key Chapters:

00:00 - Introduction

01:12 - Becoming a better CEO through networking
02:23 - The challenge of finding and hiring knowledgeable people
03:46 - Surviving major economic downturns
04:03 - Turning a SWOT analysis into a strategic plan
05:40 - The challenge of marketing a podcast
07:07 - Paying a "dumb tax" to ineffective marketing agencies
08:13 - How Brian spends his weekends
08:42 - The importance of a business plan and financial projections

#podcast #entrepreneurship #business

CONNECT WITH OUR GUESTS!

Brian Fisher

LinkedIn: https://www.linkedin.com/in/brian-fisher-72174413/

Website: https://www.bcforg.com/

CONNECT WITH THE BIFH CREW!

BIFH Linktree: https://linktr.ee/BusinessIsFNHard

Our podcast is running on EOS!

Want to get your leadership team aligned, gain traction, and achieve real company growth?

Book a free EOS Intro Call with us now: https://www.businessisfnhard.com/eos

You can also listen to all of our episodes on Spotify and Apple Podcasts! https://linktr.ee/businessisfnhard

See you on our next live episode!