In this episode, Emily Witt interviews Felipe Lichand, a tour guide and historian, who shares his deep connection to São Paulo, particularly the multicultural neighborhood of Bom Retiro. Felipe discusses his journey of being a history teacher and tour guide, emphasizing the importance of community and cultural diversity in the city. The conversation explores São Paulo's rich history, the impact of immigration, and the vibrant culinary scene, highlighting the city's unique blend of cultures and its welcoming nature.

Takeaways

• São Paulo is a melting pot of cultures and communities.
• Felipe's connection to Bom Retiro reflects the city's immigrant essence.
• The history of São Paulo is deeply rooted in indigenous culture.
• Immigration has shaped São Paulo into a diverse metropolis.
• São Paulo's culinary scene is one of the best in the world.
• The city offers a unique blend of beauty and chaos.
• Community support is vital for immigrants in São Paulo.
• São Paulo is home to the largest Japanese community outside Japan.
• The warmth and hospitality of São Paulo make it a welcoming city.

Felipe's LinkedIn Profile

https://www.linkedin.com/in/felipe-martin-l-a32b96169/

In the bustling heart of São Paulo, finding moments of peace is essential. In this episode of Why São Paulo, Emily chats with Natalhia Cuturic, a yoga instructor at Vidya Yoga, about creating balance in a fast-paced city. They explore hidden sanctuaries like bookstores and parks, the kindness of Paulistanos, and the joy of slowing down. Whether you're a local or visiting, this episode is packed with insights on how to recharge and connect with the soul of São Paulo.

🌿 Highlights:

• Natalia's favorite peaceful spot in the city: Martins Fontes Bookstore on Paulista Avenue 📚

• The warmth and kindness of Paulistanos—how they embrace newcomers

• The importance of slowing down in a city that never stops

• How yoga and meditation help balance urban chaos

• The power of human connection in friendships and family life

Tune in for a heartwarming conversation that captures the magic of São Paulo!

The bustling streets of São Paulo and New York City share a familiar energy, but their business cultures couldn't be more different. What drives professionals to thrive in both cities?

For professionals considering international career moves or doing business in Brazil, understanding the nuances between American directness and Brazilian relationship-building could make or break your success.

In this episode, you will gain authentic insights about work-life dynamics in São Paulo versus other global cities, learn practical tips for navigating cultural differences in business settings, and discover why São Paulo is considered the powerhouse of Latin America.

Join Emily Witt and Mônica Ramos Machado as they share their firsthand experiences navigating professional life between São Paulo and major global cities.

Topics Discussed:

• Cultural differences in business practices between Brazil, US, and Europe
• The importance of relationship-building in Brazilian business culture
• Work-life balance comparisons across different regions
• São Paulo's unique position as Latin America's business hub
• The challenges and rewards of international career moves
• The significance of proper business etiquette in Brazil
• Impact of time zones on global business operations
• Adaptation strategies for different business cultures
• The evolution of professional identity across cultures
• Tips for foreigners working with Brazilian companies