Should you be creating content?

It feels like everywhere we turn, we’re being told we need to regularly pump out content to attract more clients.

And yet many creatives I talk to feel stuck when it comes to content.

They overthink it.

Or they post a couple of times and they decide it’s not for them.

But the reality is that most creatives don’t have a content problem.

They have a clarity problem.

In this 100th episode of Creative Courage, Chris Do returns for a conversation that goes way deeper than ‘how to get more followers’.

We talk about what people are missing when it comes to content, the first mistakes people make, why so much content gets ignored, and what stops people from sticking around.

We didn’t agree on everything… which made this one of the most valuable conversations I’ve had in a long time.

Covered in this episode:

• Should every creative business owner be making content?
• The first content mistakes most people make.
• How to overcome the internal blockers that stop you posting.
• What really makes people buy (and what doesn’t).
• Why there’s more to content than marketing.
• The missing “thread” in most content.
• And more…

If you get value from this episode, follow Creative Courage on your favourite podcast app for more transformational content to help you thrive as a creative.

LEARN MORE

Work with Matt to grow your agency - https://www.mattessam.co.uk/creative-life-accelerator

CONNECT

Chris Do on LinkedIn - https://www.linkedin.com/in/thechrisdo/

Matt Essam on LinkedIn - https://www.linkedin.com/in/mattessam/

LISTEN

Spotify - https://open.spotify.com/show/2LSpLIyYtBLe03JBC8LjvT

Apple Podcasts - https://podcasts.apple.com/gb/podcast/creative-courage/id1721515799

YouTube - https://www.youtube.com/@Matt_Essam