In this episode of The Video Marketing Toolkit, I’m joined by Chelsea Spencer, founder of the marketing agency Big Reputation, for a powerful conversation about business storytelling and identity in marketing.

We dive into Chelsea’s own career path, what led her to start Big Reputation, and why she believes businesses should focus on building a big reputation rather than just a personal brand.

We also look at:

How to start telling your business’s story, even if it feels messy or unfinished

Why your story is more than just your “About Us” page

How to turn your values, experiences, and purpose into a marketing strategy that resonates.

If you're looking to grow your brand without feeling fake, or wondering how to stand out, this episode is a must-listen.

In this episode of The Video Marketing Toolkit, I sit down with Joanne Tryner.

Business owner, bid writer, and all-around powerhouse, to talk about how bids and tenders can unlock growth for your business. We dive into Joanne’s journey: from running her own business and writing successful bids, to stepping out of her comfort zone and getting in front of the camera to grow her brand online.

It’s a real and honest conversation about business, marketing, mindset, and the power of putting yourself out there. We also talk about:

What bids and tenders actually are

How they work behind the scenes

Why they’re such a valuable (and often overlooked) tool for small businesses

What it’s like learning to show up on video when it doesn’t come naturally

If you’re a business owner who’s ever thought, “I should really apply for more funding or contracts,” this episode is for you.

🎙 Hosted by me, Dan Dennis.

In this episode of The Video Marketing Toolkit, Dan Dennis from Daniel Dennis Media sits down with long-time friend and retail media expert Benjamin Goode, Branding and Communications Manager of Co-op Media Network, to unpack one of the innovative areas in retail marketing: retail media.

We dive into:

• What retail media actually is.

• How it’s changing the way brands advertise.

• What the Co-op Media Network is doing to support suppliers and partners.

• Why first-party data and in-store touchpoints are becoming the next big thing.

Ben and Dan have been mates for over a decade. They grew up together, went to uni together, ran businesses side-by-side, and even shared office jobs before finding their own paths.

This chat is part deep-dive into marketing, part walk down memory lane, and full of lessons for anyone in marketing, media, or retail today.

Dan Dennis - https://www.linkedin.com/in/dan-dennis-815a74172/

Benjamin Goode - https://www.linkedin.com/in/benjamin-goode1/