Épisodes

  • Fixing the Tradie Hiring Problem - Ep 310
    Feb 25 2026

    Hiring good people is one of the hardest parts of growing a trade business. Most issues don’t come from bad workers. They come from rushed decisions, poor systems, and hiring without a plan.


    Need help growing your business?

    • Follow us on IG for daily Content for your Trade Business @upscalebusinesscoaching

    • Book a free session with our Growth Specialist: ⁠upscale-coaching.com/schedule-podcast⁠

    • Watch insights and tips on YouTube: ⁠upscale-coaching.com/upscale-youtube⁠

    • Find out where your business stands with our Tradie Quiz: ⁠https://upscale-coaching.com/application-podcast

    Hear from tradies who’ve done it, and learn what it really takes to grow a successful trade business. https://www.upscalecoaching.com.au/success-stories/

    In this episode of the UpScale Business Podcast, our Coaches Dave and Erina break down the real reason hiring feels so painful for tradies and how to fix it with a simple, repeatable system. Drawing on experience coaching over a thousand trade businesses, they share the mistakes they learned the hard way and what actually works when it comes to hiring and keeping the right people.

    You’ll hear why panic hiring creates long term problems, why culture is more than just being a good bloke, and how moving from being on the tools to leading a team requires a mindset shift. This episode walks through how to plan for hiring financially, forecast work properly, and understand what you can realistically afford before bringing someone on.

    Dave and Erina also explain how to attract better staff by treating hiring like lead generation, using your brand and social presence to stand out, and creating job ads that actually reflect your business. They cover practical interview questions, cultural fit, and why onboarding is where retention really starts.

    The episode wraps up with a simple hiring framework that helps tradies remember the key steps to hiring well, from hunting for the right people to embedding them properly into the business.

    If you’re struggling with staff, thinking about your first hire, or tired of hiring headaches, this episode will give you clarity, structure, and confidence around building a team the right way.

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    32 min
  • Imposter Syndrome Isn’t the Problem, It’s the Signal - Ep 309
    Feb 22 2026

    Imposter syndrome shows up in a lot of trade businesses right when things start going well. You’ve hired a team, the work is rolling in, and suddenly you’re questioning whether you really deserve to be here or what the next move should be.

    Need help growing your business?

    • Follow us on IG for daily Content for your Trade Business @upscalebusinesscoaching

    • Book a free session with our Growth Specialist: ⁠upscale-coaching.com/schedule-podcast⁠

    • Watch insights and tips on YouTube: ⁠upscale-coaching.com/upscale-youtube⁠

    • Find out where your business stands with our Tradie Quiz: ⁠https://upscale-coaching.com/application-podcast

    Hear from tradies who’ve done it, and learn what it really takes to grow a successful trade business. https://www.upscalecoaching.com.au/success-stories/


    In this episode of the UpScale Business Podcast, Lucy and Marc unpack why imposter syndrome isn’t actually the problem. It’s a signal that your role is changing and your business is asking more from you than just being on the tools.

    We talk about why fast growth can feel uncomfortable, why so many tradies struggle to step off the tools, and how self-doubt often shows up as underpricing, discounting, or avoiding key business decisions. You’ll hear why knowing your numbers changes everything, how setting clear goals builds confidence, and why structure and data help remove the guesswork from running a trade business.

    This episode is especially relevant if you’re doing well but feel unsure about pricing, hiring, or where to focus your time next. If you’ve ever thought “I don’t really know how we got here” or felt guilty working on the business instead of on the tools, this conversation will hit home.

    You’ll learn how to recognise the signs that it’s time to shift your role, why avoiding those changes can quietly hold your business back, and how having the right support, systems, and community makes growth feel manageable instead of overwhelming.

    Whether you’re a one-person operation starting to grow or already leading a team, this episode will help you reframe doubt into clarity and take the next step with confidence.

    Need help growing your trade business?

    Follow us on Instagram for daily content for tradies
    @upscalebusinesscoaching

    Book a free session with our Growth Specialist
    ⁠Get started now⁠⁠⁠

    Follow us for more trade business tips and success stories:

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    23 min
  • From No Business to $22k in 2 Months - Ep 308
    Feb 18 2026

    Starting your own trade business can happen fast. One minute it’s a side gig, the next you’re all in, juggling work, quotes, invoicing, lead generation, and family life at the same time.


    Need help growing your business?

    • Follow us on IG for daily Content for your Trade Business @upscalebusinesscoaching

    • Book a free session with our Growth Specialist: ⁠upscale-coaching.com/schedule-podcast⁠

    • Watch insights and tips on YouTube: ⁠upscale-coaching.com/upscale-youtube⁠

    • Find out where your business stands with our Tradie Quiz: https://upscale-coaching.com/application-podcast

    Hear from tradies who’ve done it, and learn what it really takes to grow a successful trade business. https://www.upscalecoaching.com.au/success-stories/


    In this episode of the UpScale Business Podcast, Mario shares his journey of starting his electrical business while still working full time, becoming a new dad, and making the call to go all in sooner than expected. He talks honestly about the uncertainty, long days, and mindset shift that comes with leaving steady pay to back yourself.

    We unpack what it’s really like being a one-man band, why running a business is very different from working in one, and how structure, accountability, and the right support can make the transition smoother. Mario explains why he joined coaching before officially starting his business, how having a plan gave him confidence, and why consistency in outreach and lead generation matters even when results don’t show straight away.

    This episode is a must-listen if you’re thinking about starting your own trade business, currently subbing while building your own work, or feeling overwhelmed trying to do everything yourself. You’ll hear practical insights on planning your exit, creating a runway, staying consistent, and setting your business up properly from day one instead of fixing mistakes later.

    If you want more time with your family, more control over your schedule, and a clearer path forward in your trade business, this conversation will resonate.



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    25 min
  • 5 Habits every successful Trade Business Owner Build Early - Ep 307
    Feb 15 2026

    In this episode, Mitch sits down with Erina to share five habits that show up again and again in the most successful trade business owners we work with. These are not the things you do later when you are already established. These are the habits you need early if you want to grow without burning out.


    Need help growing your business?

    • Follow us on IG for daily Content for your Trade Business @upscalebusinesscoaching

    • Book a free session with our Growth Specialist: ⁠upscale-coaching.com/schedule-podcast⁠

    • Watch insights and tips on YouTube: ⁠upscale-coaching.com/upscale-youtube⁠

    • Find out where your business stands with our Tradie Quiz: upscale-coaching.com/application-podcast⁠

    Hear from tradies who’ve done it, and learn what it really takes to grow a successful trade business. https://www.upscalecoaching.com.au/success-stories/


    They talk about why time management is the starting point for everything, how to build a simple weekly planning routine, and why the best operators are obsessed with reviewing their numbers instead of guessing.

    You will also hear the truth about lead generation. You do not need to love it. You just need to do it consistently. Mitch and Erina break down why great workmanship alone is not enough to grow a trade business, and why sales and lead generation are skills every tradie has to learn.

    They also dive into profit protection and why discounting often destroys your margins without you realising. Finally, they cover follow up and the numbers behind it, including why most people lose jobs simply because they stop too early, and how consistent follow up can massively increase conversions.

    If you are a plumber, electrician, builder, or trade business owner who wants more control, better profits, and consistent work coming in, this episode will give you practical habits you can start using straight away.


    Follow us for more trade business tips and success stories:

    ⁠⁠⁠Instagram⁠⁠⁠ I⁠⁠ ⁠Facebook⁠⁠⁠ I⁠⁠ ⁠LinkedIn⁠⁠⁠ I⁠⁠ ⁠Website⁠⁠⁠


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    33 min
  • How to Scale your Trade Business to $500K+ Months - Ep 306
    Feb 11 2026
    So you’ve nailed the first three steps of SDC: structure, capacity, and control. Now it’s time to build a trade business that can grow without you being the bottleneck.Download our Step by Step Guide to 500 k per month: hereNeed help growing your business? Follow us on IG for daily Content for your Trade Business @upscalebusinesscoachingBook a free session with our Growth Specialist: ⁠upscale-coaching.com/schedule-podcast⁠Watch insights and tips on YouTube: ⁠upscale-coaching.com/upscale-youtube⁠Find out where your business stands with our Tradie Quiz: ⁠upscale-coaching.com/application-podcast⁠Hear from tradies who’ve done it, and learn what it really takes to grow a successful trade business. https://www.upscalecoaching.com.au/success-stories/In this episode, Erina and Mitch walk through steps four to seven of the SDC framework, the part that helps trade business owners move from being on the tools every day to running a business that can scale.You’ll hear why so many tradies struggle to step back, even when they know they should, and how getting off the tools creates more time for quoting, business development, and leading the team. They unpack what it really takes to hire the right people, build trust, and stop micromanaging so your business can keep moving when you’re not there.They also go deep on leadership and standards, including a practical exercise to identify the behaviours you want more of in your team. If you’ve ever written values that sound good but don’t actually change how your crew shows up, this conversation will help you make standards real, trade relatable, and easy to enforce.Then comes the money side: cash flow and risk control. You’ll learn why cash buffers matter, how to stop getting blindsided by bills and tax, and why checking your numbers consistently is a skill that builds confidence fast. The goal is simple: fewer surprises, less stress, and better decisions.Finally, they break down the systems that remove you, the documentation, visibility, and repeatable processes that create consistency in service, quoting, team performance, and results. If you’re aiming for serious growth and want to know what changes as you chase bigger months, this one is a must listen.We’ve got the tools you need to scale your business, automate, hire, and delegate.⁠ ⁠Book your call⁠⁠ with our team to talk strategy and learn more about our program.Follow us for more trade business tips and success stories:⁠⁠⁠Instagram⁠⁠⁠ I⁠⁠ ⁠Facebook⁠⁠⁠ I⁠⁠ ⁠LinkedIn⁠⁠⁠ I⁠⁠ ⁠Website⁠⁠⁠
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    52 min
  • Tradie Ads 101: How to get more jobs without wasting money - Ep 305
    Feb 8 2026

    In this episode, UpScale Founder and Head Coach Mitch sits down with Digital Marketing Expert Jordan to break down Tradie Ads 101 and what actually works when it comes to getting more jobs without wasting money on ads.


    Need help growing your business?

    • Follow us on IG for daily Content for your Trade Business @upscalebusinesscoaching

    • Book a free session with our Growth Specialist: ⁠upscale-coaching.com/schedule-podcast⁠

    • Watch insights and tips on YouTube: ⁠upscale-coaching.com/upscale-youtube⁠

    • Find out where your business stands with our Tradie Quiz: upscale-coaching.com/application-podcast⁠

    Hear from tradies who’ve done it, and learn what it really takes to grow a successful trade business. https://www.upscalecoaching.com.au/success-stories/


    If you’ve tried Facebook or Google ads before and felt like you were burning cash, getting poor leads, or attracting the wrong type of work, this conversation will help you understand where most tradies go wrong and how to fix it.

    Mitch and Jordan talk through the basics every trade business needs before running ads, how to set realistic expectations, and why simple, proven ad strategies outperform clever or complicated campaigns. They also cover common mistakes that cause ads to fail, what a good lead actually looks like, and how to turn ad spend into real booked jobs.

    This episode is designed for plumbers, electricians, builders, and trade business owners who want steady enquiries, better quality leads, and ads that support business growth instead of adding stress.

    Whether you are new to digital marketing or have tried ads in the past with mixed results, this episode gives you a clear understanding of how tradie ads should work and what to focus on to get consistent outcomes.

    Need help growing your business?
    Follow us on Instagram for daily content for your trade business @upscalebusinesscoaching
    Book a free session with our Growth Specialist at upscale coaching dot com schedule podcast
    Watch insights and tips on YouTube at upscale coaching dot com upscale youtube
    Find out where your business stands with our Tradie Quiz at upscale coaching dot com application podcast
    Hear from tradies who’ve done it and learn what it really takes to grow a successful trade business at upscalecoaching dot com success stories

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    27 min
  • Tradies: Someone’s already done it. Focus on what actually works. - Ep 304
    Feb 4 2026

    In this solo episode, Mitch breaks down one of the biggest traps holding trade business owners back trying to be different instead of doing what already works.


    Need help growing your business?

    • Follow us on IG for daily Content for your Trade Business @upscalebusinesscoaching

    • Book a free session with our Growth Specialist: ⁠upscale-coaching.com/schedule-podcast⁠

    • Watch insights and tips on YouTube: ⁠upscale-coaching.com/upscale-youtube⁠

    • Find out where your business stands with our Tradie Quiz: ⁠upscale-coaching.com/application-podcast⁠

    Hear from tradies who’ve done it, and learn what it really takes to grow a successful trade business. https://www.upscalecoaching.com.au/success-stories/


    If you’ve ever delayed launching ads, hiring staff, building a website, setting prices, or making decisions because you felt it needed to be better, more original, or more unique than everyone else, this episode is for you.

    Mitch shares real examples from his own journey across 17 businesses, including mistakes made trying to reinvent the wheel in marketing, sales, systems, and operations. He explains why copying proven models in business is not a weakness, but often the fastest path to results especially in the early stages.

    This episode covers why successful trade and construction businesses stick to simple, proven systems, how ego and perfectionism quietly kill momentum, and why being good and consistent beats trying to be new and exciting every time.

    If you’re a plumber, electrician, builder, or trade business owner feeling stuck, overthinking decisions, or burning time trying to perfect things before taking action, this episode will help you refocus on what actually matters.

    You’ll learn why starting with proven systems saves time, money, and stress, and how to move forward without needing everything to be fancy, unique, or perfect.

    Topics covered
    • Why trying to reinvent the wheel slows business growth
    • The danger of perfectionism in trade businesses
    • How to use proven models to shortcut results
    • When differentiation actually matters and when it doesn’t
    • Practical advice for marketing, staffing, pricing, and systems

    If you want a successful trade business and a better quality of life, this episode is a reminder that simple, tested methods still win.

    Need help growing your trade business?
    Follow us on Instagram for daily content @upscalebusinesscoaching
    Book a free session with our Growth Specialist
    Hear from tradies who’ve done it and learn what it really takes to grow a successful trade business

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    14 min
  • When do Tradies really make their money? - Ep 303
    Feb 1 2026

    If you’re a tradie business owner who feels busy all month but still ends up wondering where the profit went, this episode is for you.

    Need help growing your business?

    • Follow us on IG for daily Content for your Trade Business @upscalebusinesscoaching

    • Book a free session with our Growth Specialist: ⁠upscale-coaching.com/schedule-podcast⁠

    • Watch insights and tips on YouTube: ⁠upscale-coaching.com/upscale-youtube⁠

    • Find out where your business stands with our Tradie Quiz: upscale-coaching.com/application-podcast⁠

    Hear from tradies who’ve done it, and learn what it really takes to grow a successful trade business. https://www.upscalecoaching.com.au/success-stories/

    Erina and Mitch break down a simple truth most trade businesses miss: profit is often made in the last 3 to 5 days of the month. When margins are tight, small time blowouts on jobs add up fast.

    Lose 10 to 20% efficiency across your team and your month can flip from profit to stress, even if your hourly rate or job pricing looks “right” on paper.

    You’ll hear why putting your prices up isn’t always the answer, and how time management and job timing can be the real lever. They talk through a practical example of quoting 60 minutes, but the job regularly taking 63, 66, or more. That small gap becomes your profit margin, especially when your team isn’t as fast as you are.


    We’ve got the tools you need to scale your business, automate, hire, and delegate.⁠ ⁠Book your call⁠⁠ with our team to talk strategy and learn more about our program.


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    22 min