UNTAPPED - HEART AND SOLD
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UNTAPPED - HEART AND SOLD
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Super Sentai didn’t fail because it was outdated.
It failed because it stopped surprising us.
In this Heart and Sold episode, I look at the untapped potential inside Sentai — all the things it could have been — and how Project RED now has the rare chance to break the mold instead of repeating it.
We talk about:
• Why Sentai grew bigger but shallower
• How the formula became a cage instead of a toolbox
• Why Rider and Ultraman sharpened their identities while Sentai didn’t
• The cost of massive casts + huge toy lines
• Characters like Zyuoh Bird who had everything set up for greatness — but no space to finish their arcs
• Why Project RED must stay lean, take risks, and embrace its weird sci fi premise
This isn’t about dancing on Sentai’s grave.
It’s about asking the real question:
What would it take to build a transforming hero show that can last another 50 years?
Bonus Blog Version -
Tell me your thoughts:
What could Sentai have done to save itself — and what does Project RED absolutely need to get right?
Let’s keep the conversation going in the comments.
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