There's one trait I see in every genuinely successful entrepreneur I work with and it's not what you think. It's not strategy, work ethic, or even talent. It's deep, subconscious self belief that operates independently of circumstances. In this episode, I'm breaking down what self belief actually is (versus what most people think it is), the subconscious mechanism behind it, why most capable people don't have it, and exactly how to build it if you don't have it yet. Plus, I'm taking you through a powerful subconscious exercise to uncover what's actually blocking you from trusting yourself fully.

This is the foundational work that changes everything in your business.

Topics covered on Why self belief is the defining trait of successful entrepreneurs:

• What self belief actually is versus confidence (and why the difference matters)
• The subconscious mechanism behind self belief and how threat responses show up in business
• Real examples of how self belief (or lack of it) shows up in business behaviour
• Why incredibly capable people still don't trust themselves
• The role of identity in self-belief and why you'll sabotage anything that contradicts your current identity
• Subconscious exercise: Uncovering your actual beliefs about your goals
• How to build genuine self belief through evidence accumulation and subconscious reprogramming
• What becomes possible when you develop deep self trust

Related episodes you may enjoy:

• Episode 250 -What Identity Work Actually Is (And Why Most People Get It Wrong)
• Episode 241 - The Real Reason You’re Still Not Acting Like Your Next Level (& Why Awareness Alone Isn’t Enough)
• Episode 239 – Why You Keep Snapping Back to Your Old Identity
• Episode 230 - Shedding Your Old Identity: What No One Tells You About Becoming Your Higher Self

Connect with Rebecca Haydon:

• Apply to work with me
• The Subconscious Membership
• Come say hi on Instagram | Facebook | YouTube

Find the full show notes & more resources at www.rebeccahaydon.com/podcast/

Your conscious mind has committed to your 2026 vision. But your subconscious? It's not convinced. In this episode, I break down the exact mechanism of how your subconscious works and give you the daily protocol to reprogram it so your mind is finally aligned with where you're taking your business. Learn the three modalities that actually rewire your subconscious, the RAS activation technique that trains your brain to notice what you're becoming and the exact journaling, hypnotherapy, and visualisation practice you can start today.

Topics covered on How to Make Your Subconscious Believe:

1. How your subconscious mind actually works
2. The three modalities that reprogram your subconscious (visualisation, hypnotherapy, journaling from identity)
3. The RAS Primer: priming your Reticular Activating System first thing in the morning
4. The Integration Protocol: your daily practice to align your mind with your vision
5. Why assuming the belief works better than trying to believe it
6. The guided visualisation: connecting with your 2026 identity
7. The 30 day challenge: exactly what to commit to

Your RAS Primer Questions (Fill in blanks based on your 2026 goal - Future Pace Your Day):

Today, what will I notice about myself?

Today, I will notice that I'm ______________________________

Today, people will see me as someone who ___________________

Today, I will handle ________________ with ease because _______

What am I choosing to do today from this identity?

Today, I'm going to ________________________________________

Today, I will show up as someone who _______________________

Today, I'm taking aligned action by _________________________

How will I move through my day?

My energy today will be ____________________________________

When someone challenges me today, I will _____________________

By the end of today, I will feel ____________________________

Connect with Rebecca Haydon:

1. Apply to work with me
2. The Subconscious Membership for more hypnotherapy work
3. Come say hi on Instagram | Facebook | YouTube

Find the full show notes & more resources at www.rebeccahaydon.com/podcast/

The Winter Arc, yes a TikTok trend but also a subconscious integration period. In this episode, I'm breaking down what a winter arc actually is from a subconscious perspective, why the Christmas period specifically matters for your brain and how to use this season to lock in your 2026 identity before the calendar even flips.

This is the hidden work that makes everything easier when January comes.

Topics covered on The Winter Arc | How I'm Locking In Before 2026:

1. What a winter arc actually is (the subconscious version, not the aesthetic version)
2. Why your brain is naturally moving into a reorganisation period right now
3. Why the Christmas period specifically matters for identity work
4. The three subconscious mechanics that make this season incredibly powerful
5. How to use this time wisely (the DOs and DON'Ts from a brain mechanics perspective)
6. My personal lock in process before 2026

Quote:

"Your 2026 identity is forming right now. Not in January. Right now. In these quiet weeks, your subconscious is reorganising itself based on what you're practising, what you're rehearsing, and what you're allowing to become familiar." Rebecca Haydon

Connect with Rebecca Haydon:

• Apply to work with me
• The Subconscious Membership
• Come say hi on Instagram | Facebook | YouTube

Part One: Recognising Your Current Identity

What identity was I operating from this year?

• When I made decisions, who was I being?
• What did I believe about myself and my capabilities this year?
• If I had to name the version of me that showed up most often this year, what would I call her?

Where did that identity feel aligned?

• When did I feel most like myself this year?
• What moments felt easy, natural, and congruent?
• Where did my actions match my desires without resistance?
• What decisions came from a place of clarity and leadership?

Where did that identity feel too small?

• When did I feel like I was playing a role that didn't fit anymore?
• Where did I notice myself holding back or dimming down?
• What opportunities did I talk myself out of because "that's not who I am"?
• Where did my current identity feel like a ceiling rather than a foundation?

Where did that identity feel reactive?

• When was I responding to external pressure rather than internal direction?
• Where did I make decisions based on what others might think?
• When did I act from obligation rather than alignment?
• Where was I moving from fear or scarcity instead of leadership?

Part Two: Identifying What's Ready to Update

Where did I make decisions from old beliefs?

• What beliefs about myself did I operate from that are no longer true?
• Where did I let past versions of me make current decisions?
• What "I'm not the type of person who..." thoughts showed up this year?
• Which beliefs about money, success, or worthiness were still running the show?

Where did I move from overthinking instead of leadership?

• When did I get stuck in analysis paralysis?
• Where did I ask for too many opinions instead of...