Spoiler! The list of reasons why it's a good idea is very, very short (and rarely the reasons I see clients coming to me using them, without success). So today we'll get into it - when not to use one, why I don't suggest it, and in which (rare) scenarios it might be a worthwhile idea!

Looking for more of my hot takes on gadgets that you don't need to help with sleep? Check out this previous episode: Things You Don't Need To Buy (And Why) To Help Your Baby or Toddler Sleep

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Yes, I found a way to make Heated Rivalry the topic of a baby & toddler sleep podcast episode, you are welcome! Because mentally, we are all still at the cottage *this episode contains show spoilers*

In today's episode, I'm going to discuss some a-ha moments I had about how I want to raise my sons (and my daughters), after watching Heated Rivalry, a show about two professional hockey rivals who share a decade long secret (spoiler - it's that they're falling in love). Yes, turns out I had a lot to learn from two really hot closeted gay guys - and I hope this episode gives you some food for parenting thought too!

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Whether you're annoyed by judgey comments, disappointed your feeding journey looks different than you imagined, or just overwhelmed by all the options available, formula feeding comes with it's own sets of challenges. And in 2026, it comes with new concerns - safety, recalls, did someone say seed oils?!

Well great news, Mallory Whitmore of the popular IG account The Formula Mom, is here to put your mind at ease. Mallory, a veteran Mom, infant feeding tech, and advocate, is here to share her wisdom with you. We talk about everything from recalls and safety to common misconceptions and how to pick the right one for your baby. Even if you're not formula feeding, I think you'll find this episode incredibly interesting (and entertaining - Mallory is a gem!)

Looking for more from Formula Mom? Mallory's new book, BOTTLE SERVICE: Education and Encouragement for Guilt-Free and Successful Formula Feeding is available to pre-order now! You can also follow her along on Instagram at The Formula Mom.

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Spoiler! A qualified sleep consultant would never tell a parent "You’re spoiling your baby" or "Your baby is manipulating you". It's honestly insane I need to say that, but I've actually had clients forward me reels claiming this is coming from my "predatory industry".

Lolz, I digress. While we'd never say that, there are certain atributes about a consultant's business that signal they are not only qualified, but likely one you'll be successful with, and a good fit for your family.

In today's episode, I'll share both - what good consultants DO do and say, and what flags to look out for that make them maybe not the best for you. The great news? There are plenty of us out there who can really change you life for the better (and without any "predatory" tendencies ;)

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Toddler parents, this one is for you. I'm about to tell you to ignore all (some?) of your adult-centric instincts, and how it will help your 2 or 3 year old tremendously. We parents? We have a tendency to overcomplicate things for people who, despite their strong opinions, are surprisingly uncomplicated. I'll walk you through 4 concepts - The Gentle Parenting Trap, The Multiple Choice Meltdown, The Curse of a Rotating Routine, and most of all - the SIMPLE, BORING things toddlers actually crave from us to feel safe.

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Think your baby might just be "low sleep needs"? Think again my friend! High and low sleep needs very much do exist, but usually not the way you think. In today's episode, I'll explain how low and high sleep needs do not manifest (spoiler: your baby isn't taking 45 minutes naps because they are "low sleep needs"), and I'll share the illustrative example of two pretend children, one "high" and one "low" sleep needs - and how that looks for each of them as babies and toddlers. Let these great sleepers inspire you to trust your kids just might be able to sleep great after all!

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There may be no audience more primed to be triggered and confused than a tired new Mom whose trying to learn about baby sleep. I have noticed an uptick recently in clients complaining about the content they're being fed, and I wanted to address it. In this episode I'll remind you - who is saying this (and moreso, who is NOT saying it - trusted sources), why you keep seeing more of it (it's not because there is any new data!) and one small thing you can do to stop it, and save your sanity this holiday season.

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You did everything to prep your toddler to meet their new sibling, and now the time has come. What should you expect? What's a "normal" transition? How to do you go from taking care of one human to two? In today's episode, we'll cover all of it :

• how baby's arrival may (or may not) impact toddler's sleep, potty, feeding and behavior
• ways to fill your toddler's cup and reaffirm them in the early weeks (in realistic ways)
• permission to temporarily release your "normal" routines (and what that might look life)
• tips to make day to day life, and especially the evenings, easier and less scary

and more!

If you are currently expecting and have a toddler underfoot, check out last week's episode too: What To Expect When Your Toddler Finds Out You're Expecting

Loved this episode? There is so much more where that came from:

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Follow The Fun On IG: @BrittanySheehanSleep

Work with me:

1:1 Concierge Sleep Plans

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The B Hive Client Membership Program

Take The Sleep Quiz

Learn More About Me & My Approach

Read Success Stories

Say Hi: info@brittanysheehan.com