What happens when a former mini tour pro, indoor golf founder, and podcast producer decides to launch his own show? In this episode, Ari sits down with Matt Cook, founder of Pull Hook Golf, to talk about going all-in on content, consistency, and a comeback.

From playing at Grand Canyon University and training with Butch Harmon to launching NYC’s Golf Pros indoor studio and helping grow golf tech brand Full Swing, Matt’s career has always revolved around the game. But when LIV Golf emerged and traditional golf media felt out of touch, he saw an opening - and Pull Hook Golf was born. Three years and 150+ episodes later, the show has grown into a respected platform for unfiltered takes, tour insights, and golf culture commentary.

Now, Matt’s latest project - the 5AM Comeback - documents his personal mission to return to competitive golf by rebuilding his body, swing, and mindset. It’s not just content...it’s a commitment. And it’s already drawing support from fans, brands, and fellow dream chasers across the golf world.

🎯 Topics covered:

– Why consistency is the real key to growth
– The startup grind of golf media
– Building a content series that’s personal and universal
– How Matt plans to earn a spot in the Grass League by 2026

🎧 Listen now and hear how Matt is redefining what it means to create—and compete—in today’s modern golf era.

⛳️ Learn more:

• Pull Hook Golf
• PHG YouTube
• PHG Instagram
• PHG TikTok