What is your personal brand? According to Mitch Carson, it’s what people say about you when you’ve left the room. In this episode, Josh Troche and Mitch Carson discuss the evolution of media—from the high-pressure, four-minute windows of live TV to the limitless connection of podcasting. Mitch brings 40 years of speaking experience and a background as an HSN pitchman to explain why paying your dues is the only way to build "podcasting biceps". Learn why your network is your greatest ROI and how to jump on the "Progress Bus" before it leaves you behind

In this episode, you’ll learn:

• The Power of Personal Branding: Discover why your brand is "what people say about you when you’re not in the room".
• Beating Pod Fade: Why 86% of podcasts fail by episode 15 and how to ensure yours isn't one of them.
• Strategic Networking: How podcast lead generation happens through the relationships you build with hosts and guests, not just the audience
• Transferable Skills: Which TV and radio skills translate to the mic and where you need to adapt for the podcasting platform

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