In this episode, John interviews Sascha Dobbelaere, the founder of OneSila, a SaaS product designed to help e-commerce businesses manage their product information more effectively.

Sascha shares his journey from a family-run pet accessories business to creating a software solution that addresses the challenges of product data management. They covered the importance of accurate product information, the role of technology in e-commerce, and strategies for expanding into international markets.

Key Takeaways:
- Sascha emphasizes the need for practical strategies in e-commerce.
- OneSila helps manage product data quality across multiple platforms.
- The transition from B2B to M2C can be challenging but rewarding.
- Product information is often overlooked in favor of marketing efforts.
- AI can enhance product data management and streamline processes.
- Preparation is crucial when importing large catalogs of SKUs.
- Companies struggle with translating product information for different markets.
- Effective product management can lead to increased sales and customer trust.

Connect with Sascha and OneSila:
Website: http://onesila.com
LinkedIn: https://www.linkedin.com/in/saschadobbelaere

Connect with John Cavendish
Facebook: https://www.facebook.com/jgcuk
Instagram: https://www.instagram.com/thejohncavendish
LinkedIn: https://hk.linkedin.com/in/thejohncavendish

Know More About Seller Candy
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