Épisodes

  • The Strategic Buyer Advantage
    Jan 12 2026

    Episode Summary:

    In this episode, Jeff Redmon delves into the concept of strategic buyers and how positioning your business as a game-changer can lead to exponential value. By identifying your unique selling points and crafting a compelling narrative, you can attract strategic buyers willing to pay well above market ranges. Jeff shares real-life examples and practical steps for owners to think differently about strategic buyers, emphasizing the potential for unlocking unparalleled value through strategic acquisitions.

    Key Timestamps:

    00:00 – Introduction

    01:15 – Unpacking the strategic advantage

    03:30 – What makes a buyer strategic?

    05:45 – Case study: Transformative power of strategic buyers

    08:20 – Positioning for strategic buyer attention

    10:10 – Crafting a compelling business story

    12:00 – Practical step for owners to attract strategic buyers

    14:30 – Final thoughts on strategic value creation

    About the Show:

    *The Owner's Odyssey* is a podcast that guides business owners through the intricate journey of maximizing their business potential. Each episode offers valuable insights and strategies to empower entrepreneurs in navigating the challenges and opportunities of business ownership.

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    13 min
  • Understanding Business Valuation: What Your Business Is Really Worth
    Dec 29 2025

    Episode Summary:

    In this episode of *Owner's Odyssey*, Jeffrey Redmon dives into the complex world of business valuation, shedding light on the emotional, financial, and strategic considerations that determine a business's worth. From discussing the role of risk and reward to the impact of clean financials and buyer perception, Jeff offers valuable insights for business owners looking to understand and enhance their business's value.

    Key Timestamps:

    00:00 – Introduction

    01:15 – The emotional and financial aspects of determining business worth

    03:30 – Exploring the concept of multiples in business valuation

    06:45 – The importance of clean financials and preparation in maximizing business value

    09:20 – Factors influencing buyer perception and valuation multiples

    12:00 – Understanding the significance of buyer evaluation criteria

    14:30 – Practical steps for business owners to enhance their business value

    17:10 – Common pitfalls in business valuation and areas of overvaluation

    20:00 – Final thoughts on maximizing business value for a lucrative sale

    About the Show:

    *Owner's Odyssey* is a podcast that guides business owners through the intricate journey of entrepreneurship, offering expert advice, insights, and strategies to navigate challenges and achieve success in the business world.

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    12 min
  • The High-Stakes Moment
    Dec 15 2025
    Episode Summary:

    In this episode, seasoned business attorney Jeffrey Redmon shares invaluable insights on selling a business, emphasizing why it's a unique and critical decision for every business owner. From avoiding common pitfalls to maximizing value,Jeffrey's expertise sheds light on the intricate process of selling a business.

    Key Timestamps:

    00:00 – Introduction

    01:30 – Why Selling a Business Differs from Other Decisions

    03:15 – Common Mistakes Owners Make When Selling

    05:45 – The Importance of Preparation and Positioning

    08:20 – Dealing with Legal Challenges in Business Sales

    10:10 – Emotional Challenges Faced by Owners During the Sales Process

    About the Show:

    The Owners Odyssey is a podcast series that delves into the complexities of business ownership, offering practical advice and expert insights to guide entrepreneurs through various stages of their business journey.

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    16 min