Épisodes

  • Episode 73: Pubmatic isn’t messing around with Agentic Ads
    Apr 22 2026
    Andrew Woods, GC of SSP Pubmatic, joins Alan Chapell to discuss Pubmatic’s approach to agentic ads — and how AI has irrevocably changed the legal profession. Pubmatic’s recent agentic test campaign results were a hit at Marketecture Live, and Andrew goes deep into what he believes will need to happen in order for agentic to live up to its promise. The Chapell Regulatory Insider is available at https://chapellreport.substack.com/. Takeaways Agentic AI does not create new liability; it accelerates existing frameworks Accountability sits with whoever deploys the agent Logging and decision provenance will be critical for compliance Privacy compliance is less about difficulty, more about fragmentation Hope is not a plan when it comes to regulatory scrutiny Data minimization is becoming a real engineering constraint AI will eliminate routine legal work but elevate strategic problem-solving Agentic systems can become powerful compliance tools if built correctly Chapters 00:10 Introduction to the episode and Andrew Woods 02:01 Andrew’s background and journey into ad tech 04:20 Lessons from Twitter on privacy and user safety 06:29 What a General Counsel does in modern ad tech 08:43 Biggest lesson from global privacy enforcement 11:04 Building trust between legal and business teams 13:21 Who is liable in agentic AI advertising 16:29 Why logging and data provenance matter 18:27 The role of compliance signals and guardrails 20:57 Why agentic compliance frameworks are not built yet 22:57 Regulation versus fragmentation challenges 24:55 How PubMatic approaches privacy by design 27:10 Data minimization in practice 28:16 Non-negotiables for agentic compliance frameworks 31:57 Where industry discussions are happening 33:50 The future of agentic AI in advertising 36:42 How PubMatic’s legal team uses AI today 40:26 Why traditional legal work is disappearing 45:09 Final thoughts and closing Learn more about your ad choices. Visit megaphone.fm/adchoices
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    51 min
  • Alan Chapell’s Fireside chat with FTC Commissioner Meador
    Apr 15 2026
    The Monopoly Report’s Alan Chapell sits down with FTC Commissioner Mark Meador at Marketecture Live to discuss industry privacy self-regulation, the future of the cookie opt-outs, the use of privacy as an anticompetitive pretext, and some ideas for better protecting kids online. Takeaways Self-regulation still matters, but must be effective and avoid collusion risks. Privacy and competition often exist in tension and require balance. Cookie-based systems are imperfect and depend on better alternatives emerging. Risks around using privacy as a pretext to lock up the browser market or access to critical data. Transparency is key for both consumer protection and fair competition. Age verification is advancing rapidly with privacy-conscious innovation. “Free” platforms still involve economic transactions and consumer trade-offs. Antitrust enforcement is shifting toward tackling dominant players’ conduct. Chapters 00:00 Introduction and role of self-regulation in advertising 00:41 Why self-regulation still matters and how it should work 02:27 What makes self-reg effective in the eyes of the FTC 04:12 The limitations of cookie-based privacy tools 06:03 Global privacy controls and market-driven solutions 08:38 Balancing privacy and competition in digital markets 10:33 Protecting children online and age verification innovation 14:29 Solving privacy concerns in age verification systems 15:38 Why universal identity checks are not the goal 18:06 Measuring harm in “free” digital platforms 20:25 Current state of antitrust enforcement 23:07 Addressing monopolies after consolidation has occurred 25:28 Rethinking antitrust and the risks of concentrated power Learn more about your ad choices. Visit megaphone.fm/adchoices
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    30 min
  • Episode 72: Can Mozilla succeed by doing right by its User base?
    Apr 8 2026
    Host Alan Chapell is joined by Ajit Varma and Kush Amlani from Mozilla, where they talk about the intersection of privacy and competition, the weaponization of privacy, and how Mozilla is placing a bet that staying true to their core privacy principles will enable Firefox to succeed over the long term. The Chapell Regulatory Insider may be found at - https://chapellreport.substack.com/ Kush Amlani is Director, Global Competition & Regulation at Mozilla, leading the work to create a level playing field in digital markets internationally. Prior to joining Mozilla, Kush was a Senior Competition & Regulatory Lawyer at the BBC for five years, based in London. He joined the BBC from SJ Berwin LLP (later Kings & Wood Mallesons), where he worked on antitrust cases across the UK and EU, spanning sectors such as energy, media, telecoms, and pharmaceuticals. In his role as Head of Firefox, Ajit Varma leads the development of the Firefox strategy, ensuring it’s a delightful experience for current users, as well as those of the future. Ajit has years of product management experience from Square, Google, and, immediately prior to joining Mozilla, Meta, where he was responsible for monetization of WhatsApp and overseeing Meta’s business messaging platform. Earlier in his career, he was a co-founder and CEO of Adku, a venture-funded machine learning platform that was acquired by Groupon. Ajit has a BS from the University of Texas at Austin. He is based in the Bay Area. Takeaways Product and policy are now deeply intertwined in modern tech decisions Some browsers are increasingly evolving into AI-powered agents Mozilla prioritizes user choice, transparency, and choice-driven AI experiences Privacy and competition should work together, not against each other Open source and browser diversity are critical hedges against Big Tech dominance Mozilla intentionally sacrifices revenue to stay aligned with its core privacy and trust principles The future of AI depends on interoperability and low barriers to entry Chapters 00:00 Intro to Mozilla’s role in privacy and competition 00:41 Why product and policy are now inseparable 03:03 Kush’s path into law and regulation 04:49 How browsers evolved into user agents 08:26 New AI browsers and distribution strategies 09:40 Mozilla’s approach to monetization without selling data 12:14 Why privacy matters more than ever 15:15 Privacy vs competition in regulation 24:08 Mozilla’s AI strategy and avoiding dependency 27:42 What trustworthy AI actually means 31:36 Privacy-enhancing technologies and their limits 34:11 The trade-offs of privacy-first business models 40:23 Why competition and browser diversity matter 41:32 The importance of Mozilla’s Gecko engine Learn more about your ad choices. Visit megaphone.fm/adchoices
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    45 min
  • Episode 71. The Revisionist History of Privacy Self-Reg in the Ads Space
    Apr 1 2026
    Host Alan Chapell is joined by Mark Naples of WIT Strategy, where they discuss the history of self-reg in the ads space, the NAI's origins in 2000, the DAA's launch a decade later, and the rise of the cookie opt-out mechanism. They also get into AI and whether that will change the path of innovation in adtech. Find Mark Naples here https://www.witstrategy.com/mark-naples. The Chapell Regulatory Insider may be found here - https://chapellreport.substack.com/ Takeaways The DAA’s core goal was to delay, if not prevent, government regulation—and it worked Transparency was helpful, but didn’t meaningfully protect users Over the years, the focus was on regulating smaller players while Big Tech scaled unchecked Cookie-based opt-outs were flawed but persisted because they “worked” (kind of, sort of) AI is degrading critical thinking and originality in communications Innovation in ad tech has slowed significantly - will the rush to agentic speed it back up? Engagement matters more than clicks, but most marketers still don’t get it Chapters 00:00 Intro & Welcome to the Monopoly Report 02:20 Setting the Stage: Privacy, Regulation & Ad Tech 03:30 The NAI Origins & Early Industry Tensions 08:30 DoubleClick vs. Open AdStream Models 12:00 Privacy vs. Transparency: What Actually Mattered 16:30 The Birth of the DAA & Self-Regulation 22:00 Was the DAA Really a Success? 27:00 Big Tech’s Rise & Missed Warning Signs 32:00 Cookie Opt-Outs & Technical Reality 36:30 Power, Regulation & the Role of Government 41:00 AI’s Impact on PR & Media Quality 45:00 The Decline of Innovation in Ad Tech 49:00 What the Industry Should Be Talking About: Engagement 52:00 Where to Find Mark & Closing Learn more about your ad choices. Visit megaphone.fm/adchoices
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    44 min
  • Episode 70: Ad Tech at a Turning Point with Allison Schiff of AdExchanger
    Mar 25 2026
    Allison Schiff, Managing Editor at AdExchanger and host Alan Chapell, break down the growing tension between business incentives and ethical responsibility in the ad tech industry. The background context is the recent RFI from the U.S. Department of Homeland Security. Who within the larger ad space is willing to admit - WE are part of the problem. Check out the Chapell Regulatory Insider at https://chapellreport.substack.com/. Takeaway In the ad space, Incentives sometimes drive behavior more than ethics. Regulation has adjusted core practices, but hasn’t changed the mindset. Data use has a real human impact. Data flows continue to lack transparency. Reform will require multiple forces. Chapter 00:00 Introduction & Guest Background 04:09 ICE RFI & Industry Silence 08:06 Ethics & Industry Responsibility 13:34 Public Positions & Industry Response 18:13 Surveillance Advertising & Data Use 23:42 Regulation & State Laws 29:09 Privacy Challenges & Vulnerable Populations 36:48 Data Practices & Transparency 43:18 Drivers of Privacy Reform 48:06 Industry & Regulatory Challenges Ahead 52:14 Closing Thoughts Learn more about your ad choices. Visit megaphone.fm/adchoices
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    53 min
  • Episode 69: Anthony Katsur, CEO at IAB Tech Lab: Navigating AI, Privacy, and Adtech’s Agentic Future
    Mar 18 2026
    Tony Katsur, CEO of IAB Tech Lab, joins Alan Chapell to unpack the rise of agentic AI and its impact on privacy and data governance. They explore why current approaches fall short and how the industry risks repeating past mistakes. The discussion breaks down vector embeddings and how they enable data matching without exposing raw user information. They also examine ongoing challenges around compliance, consent, and data deletion in AI-driven systems. Finally, the episode covers AI content marketplaces and how frameworks like COMP aim to bring structure, transparency, and fair compensation to publishers. The Chapell Regulatory Insider may be found here: https://chapellreport.substack.com/ Takeaways Agentic AI brings powerful automation but risks repeating past privacy failures without strong governance frameworks in place. Existing privacy standards like TCF and GPP can be embedded into agentic systems but need further evolution and enforcement. Vector embeddings enable privacy-conscious data matching by comparing similarity rather than sharing raw data. Data deletion and compliance remain unresolved challenges when user data is embedded into AI models or vectors. Audit, attestation, and accountability mechanisms are critical to prevent misuse and misrepresentation in agentic ecosystems. AI content marketplaces require structured licensing frameworks like COMP to support fair compensation and transparency. Tokenization of content could improve tracking, attribution, and source-of-truth verification for publishers and brands. The industry is still early in agentic development and must slow down to build privacy-first foundations. Chapters 00:00 Intro and discussion on agentic AI hype vs reality 01:12 Why privacy is missing from the agentic AI conversation 03:34 Challenges with DSARs and scaling privacy compliance 05:08 Existing privacy frameworks and how they apply to agentic systems 07:44 The role of privacy taxonomy and data classification 12:38 Explaining vector embeddings and privacy-safe data matching 18:30 Compliance challenges with embeddings and data transparency 24:26 Agent registry and identity verification in agentic systems 30:54 AI content marketplaces and the COMP framework 35:24 COMP vs RSL and licensing models 38:15 Content tracking, tokenization, and transparency challenges 42:48 The future of AI content marketplaces 44:38 Why industry participation in Tech Lab is critical Learn more about your ad choices. Visit megaphone.fm/adchoices
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    52 min
  • Episode 68: How to Build a Privacy Program with Charm & Gravitas
    Mar 11 2026
    Sheila Colclasure joins host Alan Chapell to discuss some key lessons learned in a career that included significant privacy, AI and data governance roles at Acxiom and IPG. Sheila shares what inspired her to coin the term “March Fairness” as well as a few secrets on how to influence senior decision-makers on privacy and data governance issues. You can find the Chapell Regulatory Insider at https://chapellreport.substack.com/ Takeaways Sheila's journey into privacy began in 1997 at Axiom. Building a culture of privacy is essential for success. Documentation is crucial for privacy and AI governance. Words matter in privacy and AI governance discussions.. Data brokers play a vital role in the information services industry. Regulatory scrutiny on data brokers has evolved over the years. March Fairness highlights the importance of fairness in data usage. AI presents new challenges and opportunities for privacy. Understanding corporate strategy is key for privacy professionals. Sensitive data should generally be avoided in advertising use cases. Chapters 00:00 Introduction to Sheila Colclasure and the evolution of privacy governance. 02:00 Sheila’s privacy origin story and early work building Acxiom’s governance program. 04:20 Lessons from auditing data sources and creating ethical data sourcing standards. 09:20 Why documentation and governance discipline matter in privacy programs. 11:00 Building a digital responsibility framework across dozens of agencies at IPG. 17:30 The evolving debate around data brokers and regulatory scrutiny. 26:00 The concept of “March Fairness” and applying fairness to data governance. 30:30 AI, governance challenges, and the coming impact of quantum computing. 41:30 Career advice for privacy professionals Learn more about your ad choices. Visit megaphone.fm/adchoices
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    48 min
  • Episode 67: Everything’s an ad network & everyone’s a data broker
    Mar 4 2026
    Ben Isaacson, Founder of InHouse Privacy and longtime privacy attorney, joins the podcast to break down how California’s CPPA is reshaping the data broker landscape. From the DELETE Act and the drop mechanism to the broad definition of “sale” and “direct relationship,” Ben explains why ad tech, retail media, clean rooms, and even auto and smart TV companies may be in scope. He also shares what enforcement could look like in 2026, why smaller brokers may not survive, and the biggest misconception that continues to put companies at risk. Takeaways Ben Isaacson's journey into the privacy space began in 1995. The CCPA and CPRA have significantly influenced privacy regulations in California. Data brokers are now defined more broadly under California law. Ad tech companies must navigate complex compliance issues regarding data sharing. Retail media networks face challenges in adhering to data broker rules. Authorized agents may struggle with compliance as regulations evolve. The DELETE Act could lead to increased enforcement actions against data brokers. Misconceptions about data selling persist among companies. The future of data broker regulations may see more states adopting similar laws. Privacy by design is essential for companies to build trust with consumers. Chapters 00:00 Ben Isaacson’s privacy origin story and early internet lobbying 09:06 How CPPA enforcement is reshaping CCPA and CPRA 12:53 What California’s data broker definition really means 14:37 Why ad tech, DSPs, DMPs, and clean rooms may be in scope 17:42 Retail media networks and off platform monetization risk 26:26 The DELETE Act drop mechanism and 2026 enforcement timeline 29:02 Authorized agents and the rise of deletion services 38:06 The future of the data broker industry 41:15 The biggest misconception companies still believe about selling data Learn more about your ad choices. Visit megaphone.fm/adchoices
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    49 min