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The Marketing Companion

The Marketing Companion

De : Mark Schaefer
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The world's most entertaining marketing podcast! Mark Schaefer and a rotation of brilliant guest hosts provide new marketing insights and timely advice that help you navigate the future of digital business, The Marketing Companion is always fun, always interesting, and always on-target with ideas that will turn up your marketing intellect to an "11."Businesses Grow Economie Marketing et ventes Réussite personnelle
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    Épisodes
    • A fond farewell
      Dec 29 2025

      In his final episode as host of The Marketing Companion, Mark Schaefer reflects on the story of a show that beat the odds. This episode has the ups, the downs, and funniest moments from 13 years of the world's most entertaining podcast.

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      34 min
    • Humane versus human marketing
      Dec 15 2025

      Sure, we want our marketing to connect with customers in a human and emotional way. But maybe a bigger short-term win is a humane approach that provides people with the help they need as quickly and effortlessly as possible. And that might be the perfect role for AI. Mark Schaefer and Mathew Sweezey talk about this important role and the emphasis on humane versus human.

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      34 min
    • Sustaining a personal brand in trying times
      Dec 1 2025
      Jay Acunzo and Mark Schaefer discuss their success in sustaining their personal content production for years, even decades. They discuss their mindset and strategies of incorporating a content lifestyle and beating the odds. Mark Schaefer is a strategy consultant, college educator, keynote speaker, and the author of 10 books including "KNOWN," "Belonging to the Brand," and "Audacious: How Humans Win in an AI Marketing World." His annual marketing retreat is The Uprising. For more of Mark's insights every week, subcribe to his award-winning blog. Mark also offers classes in personal branding and professional speaking. Jay Acunzo consults experts and entrepreneurs to differentiate their messages and content. He hosts the podcast How Stories Happen, where guests dissect signature stories piece by piece. Learn more at jayacunzo.com
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      34 min
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