When was the last time you actually acted like the leader of your business—not the doer, but the leader?

You spend more time planning your grocery list than reviewing your business direction. You wake up, grab coffee, dive into whatever feels most urgent. Eight hours later, you're exhausted but can't point to anything that actually moved the needle.

Here's the brutal truth: you have no way to tell the difference between important work and busy work until weeks later when the results—or lack of them—show up.

Urgent rarely equals important. But important loses to urgent every single time. Unless something shifts.

What if five minutes changed everything? What are the three questions that separate leaders from doers? And why does day three reveal something most entrepreneurs have been missing for years?

There's a reason this feels almost embarrassingly simple. But what happens when you skip it says everything about why your business feels reactive instead of strategic.

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Keywords:

five-minute check-in, CEO mindset, daily business review, strategic planning for entrepreneurs, reactive vs proactive business, entrepreneur productivity, business priorities, daily intention setting, working on vs in business, motion vs progress, entrepreneur morning routine, strategic thinking entrepreneurs