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The First Customer

The First Customer

De : Jay Aigner
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Ever wondered how to use your experience to start or grow a business?

The First Customer intimately dissects successful entrepreneurs journeys to their first customer. Learn from practical real-life examples of regular people transforming into superheroes by starting their own business.

Buckle up … the rocket is taking off!

© 2026 The First Customer
Direction Economie Management et direction Réussite personnelle
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    Épisodes
    • The First Customer - The Role of Genuine Connection in Tech Leadership with Calvin Hendryx-Parker
      Jan 28 2026

      In this episode, I was lucky enough to interview Calvin Hendryx-Parker, CTO and co-founder of Six Feet Up.

      Calvin shares the origin story behind Six Feet Up’s unforgettable name—drawn from his family’s mortuary business—and how servant leadership, community involvement, and trust became foundational principles for building a durable software consultancy. From hosting websites on a literal coffee-table server in a San Francisco apartment to becoming an AWS Hero and Tech Executive of the Year, Calvin’s story is anything but conventional.

      Calvin delves into community-driven growth, long-tail relationship sales, and why he believes genuine connection beats aggressive pipelines every time. He explains how building and nurturing developer communities like Indie Py shaped both his leadership style and Six Feet Up’s talent strategy, why introspection and self-awareness matter more than hustle culture, and how staying agenda-free has led to consistent, sustainable growth. Calvin also shares his outlook on leadership, optimism, global empathy, and why helping people come together may be the most powerful business strategy of all.

      Join us in the Hoosier State to explore Calvin Hendryx-Parker’s approach to leadership, learning, and creating momentum without forcing it in this episode of The First Customer!


      Guest Info:
      Six Feet Up, Inc.
      http://www.sixfeetup.com

      Calvin Hendryx-Parker's LinkedIn
      https://www.linkedin.com/in/calvinhp/


      Connect with Jay on LinkedIn
      https://www.linkedin.com/in/jayaigner/
      The First Customer Youtube Channel
      https://www.youtube.com/@thefirstcustomerpodcast
      The First Customer podcast website
      https://www.firstcustomerpodcast.com
      Follow The First Customer on LinkedIn
      http://www.linkedin.com/company/the-first-customer-podcast/

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      36 min
    • The First Customer - Understanding Player Development Through Motion Data with Founder Bill Near
      Jan 21 2026

      In this episode, I was lucky enough to interview Bill Near, Founder and CEO of Helios, a performance wearable helping hockey players and teams improve faster through motion-based data and video integration.

      Bill breaks down Helios’ first-principles approach to avoiding “tech fatigue” by delivering recurring, practical value—most notably through time-saving video workflows and emerging AI-driven coaching insights that turn raw data into actionable development guidance for players and parents alike.

      Bill also shares the personal and technical journey behind Helios, from growing up playing hockey in New Hampshire to studying engineering at MIT and recognizing a critical gap in player development technology. He explains how Helios was built as a zero-infrastructure solution using motion sensors rather than rink-based tracking, enabling scalable adoption across youth, collegiate, and professional levels.

      Be inspired by Bill Near’s clear-eyed take on data, coaching, and building technology athletes actually stick with on in this episode of The First Customer!


      Guest Info:
      Helios
      https://helioshockey.com/


      Bill Near's LinkedIn
      https://www.linkedin.com/in/billnear/



      Connect with Jay on LinkedIn
      https://www.linkedin.com/in/jayaigner/
      The First Customer Youtube Channel
      https://www.youtube.com/@thefirstcustomerpodcast
      The First Customer podcast website
      https://www.firstcustomerpodcast.com
      Follow The First Customer on LinkedIn
      http://www.linkedin.com/company/the-first-customer-podcast/

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      29 min
    • The First Customer - From Open Source to Enterprise Dominance with Testkube Co-founder Ole Lensmar
      Jan 14 2026

      In this episode, I was lucky enough to interview Ole Lensmar, co-founder and CTO of Testkube.

      Ole shares his unique perspective growing up across Germany, the US, and Sweden, and how those experiences shaped his adaptability and approach to entrepreneurship. He reflects on the differences between launching tech startups in Europe versus the United States, and why he believes the US remains a more mature market for scaling innovation. From his first ventures in the mid-90s to the creation of SoapUI, Ole explains how his passion for coding and solving practical problems led him to build tools that filled gaps in the QA and software testing space.

      Ole dives into the origins of Testkube, explaining its mission to decouple testing from CI/CD pipelines and empower QA teams with a centralized, cloud-native platform. He discusses the open-source model, the challenges of enterprise sales, and the evolution of his ideal customer profile. Ole also shares insights on how Testkube differentiates itself from CI/CD tools and cloud execution vendors, enabling companies to run unlimited tests at scale without infrastructure limitations.

      Explore how Ole Lensmar turned coding challenges into software solutions and shaped modern QA practices in this episode of The First Customer!


      Guest Info:
      Testkube
      https://testkube.io/


      Ole Lensmar's LinkedIn
      https://www.linkedin.com/in/olensmar/



      Connect with Jay on LinkedIn
      https://www.linkedin.com/in/jayaigner/
      The First Customer Youtube Channel
      https://www.youtube.com/@thefirstcustomerpodcast
      The First Customer podcast website
      https://www.firstcustomerpodcast.com
      Follow The First Customer on LinkedIn
      http://www.linkedin.com/company/the-first-customer-podcast/

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      25 min
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