Couverture de The Evolution of Community Marketing: Insights From Brian Oblinger

The Evolution of Community Marketing: Insights From Brian Oblinger

The Evolution of Community Marketing: Insights From Brian Oblinger

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In the second episode of the Community Deep Dive series by LikeMinds, we sit down with Brian Oblinger, an OG community marketer. We talked to him about his experience being in the community industry for 20 years. Discover whether community will continue to be a viable skill for the future. In this engaging conversation, Brian shares his thoughts on in-app communities, what are the skills required for future community builders, and many more. Find out the best way to learn this unique skill that has helped some of the world's biggest businesses thrive. About LikeMinds: LikeMinds is a simple plug-and-play, highly customizable community infra platform that helps brands build in-app communities in 15 mins. App first businesses can leverage our SDK to build community features like group chats, 1-1 chats, activity feed, event management, and resource library quickly without any engineering effort. • Launch Community in Your Existing App: https://likeminds.community/ • Get a White-Labelled Community Platform: https://likeminds.community/white-labelling/ • Join CommunityHood: https://likeminds.community/communityhood/ Follow us on: • LinkedIn: https://www.linkedin.com/company/likemindscommunity/ • Instagram: https://www.instagram.com/likeminds.community/ • Twitter: https://twitter.com/LikeMindsChat • Facebook: https://www.facebook.com/likeminds.community/ Time Stamps: 00:00 - Intro 03:27 - What are the major trends you have seen in the past decades? 10:37 - Have you also seen similar trends like demand and supply gaps? 14:52 - Is there any trending technology that community builders are using? 21:18 - What is the thing that you believe but other community builders don't? 24:14 - Have you also seen In-App Communities? 26:16 - Is there something new that's happening these days on how community leaders can increase engagement within the community?

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